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Education and Migration of Entrepreneurial and Technical Skill Profiles of German University Graduates
International Conference on Wirtschaftsinformatik (2025)

Education and Migration of Entrepreneurial and Technical Skill Profiles of German University Graduates

David Blomeyer and Sebastian Köffer
This study examines the supply of entrepreneurial and technical talent from German universities and analyzes their migration patterns after graduation. Using LinkedIn alumni data for 43 universities, the research identifies key locations for talent production and evaluates how effectively different cities and federal states retain or attract these skilled workers.

Problem Amidst a growing demand for skilled workers, particularly for startups, companies and policymakers lack clear data on talent distribution and mobility in Germany. This information gap makes it difficult to devise effective recruitment strategies, choose business locations, and create policies that foster regional talent retention and economic growth.

Outcome - Universities in major cities, especially TU München and LMU München, produce the highest number of graduates with entrepreneurial and technical skills.
- Talent retention varies significantly by location; universities in major metropolitan areas like Berlin, Munich, and Hamburg are most successful at keeping their graduates locally, with FU Berlin retaining 68.8% of its entrepreneurial alumni.
- The tech hotspots of North Rhine-Westphalia (NRW), Bavaria, and Berlin retain an above-average number of their own graduates while also attracting a large share of talent from other regions.
- Bavaria is strong in both educating and attracting talent, whereas NRW, the largest producer of talent, also loses a significant number of graduates to other hotspots.
- The analysis reveals that hotspot regions are generally better at retaining entrepreneurial profiles than technical profiles, highlighting the influence of local startup ecosystems on talent mobility.
Entrepreneurship, Location factors, Skills, STEM, Universities
Towards the Acceptance of Virtual Reality Technology for Cyclists
International Conference on Wirtschaftsinformatik (2025)

Towards the Acceptance of Virtual Reality Technology for Cyclists

Sophia Elsholz, Paul Neumeyer, and Rüdiger Zarnekow
This study investigates the factors that influence cyclists' willingness to adopt virtual reality (VR) for indoor training. Using a survey of 314 recreational and competitive cyclists, the research applies an extended Technology Acceptance Model (TAM) to determine what makes VR appealing for platforms like Zwift.

Problem While digital indoor cycling platforms exist, they lack the full immersion that VR can offer. However, it is unclear whether cyclists would actually accept and use VR technology, as its potential in sports remains largely theoretical and the specific factors driving adoption in cycling are unknown.

Outcome - Perceived enjoyment is the single most important factor determining if a cyclist will adopt VR for training.
- Perceived usefulness, or the belief that VR will improve training performance, is also a strong predictor of acceptance.
- Surprisingly, the perceived ease of use of the VR technology did not significantly influence a cyclist's intention to use it.
- Social factors, such as the opinions of other athletes and trainers, along with a cyclist's general openness to new technology, positively contribute to their acceptance of VR.
- Both recreational and competitive cyclists showed similar levels of acceptance, indicating a broad potential market, but both groups are currently skeptical about VR's ability to improve performance.
Technology Acceptance, TAM, Cycling, Extended Reality, XR
Designing Change Project Monitoring Systems: Insights from the German Manufacturing Industry
International Conference on Wirtschaftsinformatik (2025)

Designing Change Project Monitoring Systems: Insights from the German Manufacturing Industry

Bastian Brechtelsbauer
This study details the design of a system to monitor organizational change projects, using insights from an action design research project with two large German manufacturing companies. The methodology involved developing and evaluating a prototype system, which includes a questionnaire-based survey and an interactive dashboard for data visualization and analysis.

Problem Effectively managing organizational change is crucial for company survival, yet it is notoriously difficult to track and oversee. There is a significant research gap and lack of practical guidance on how to design information technology systems that can successfully monitor change projects to improve transparency and support decision-making for managers.

Outcome - Developed a prototype change project monitoring system consisting of surveys and an interactive dashboard to track key indicators like change readiness, acceptance, and implementation.
- Identified four key design challenges: balancing user effort vs. insight depth, managing standardization vs. adaptability, creating a realistic understanding of data quantification, and establishing a shared vision for the tool.
- Proposed three generalized requirements for change monitoring systems: they must provide information tailored to different user groups, be usable for various types of change projects, and conserve scarce resources during organizational change.
- Outlined eight design principles to guide development, focusing on both the system's features (e.g., modularity, intuitive visualizations) and the design process (e.g., involving stakeholders, communicating a clear vision).
Change Management, Monitoring, Action Design Research, Design Science, Industry
Discerning Truth: A Qualitative Comparative Analysis of Reliance on AI Advice in Deepfake Detection
International Conference on Wirtschaftsinformatik (2025)

Discerning Truth: A Qualitative Comparative Analysis of Reliance on AI Advice in Deepfake Detection

Christiane Ernst
This study investigates how individuals rely on AI advice when trying to detect deepfake videos. Using a judge-advisor system, participants first made their own judgment about a video's authenticity and then were shown an AI tool's evaluation, after which they could revise their decision. The research used Qualitative Comparative Analysis to explore how factors like AI literacy, trust, and algorithm aversion influence the decision to rely on the AI's advice.

Problem Recent advancements in AI have led to the creation of hyper-realistic deepfakes, making it increasingly difficult for people to distinguish between real and manipulated media. This poses serious threats, including the rapid spread of misinformation, reputational damage, and the potential destabilization of political systems. There is a need to understand how humans interact with AI detection tools to build more effective countermeasures.

Outcome - A key finding is that participants only changed their initial decision when the AI tool indicated that a video was genuine, not when it flagged a deepfake.
- This suggests users are more likely to use AI tools to confirm authenticity rather than to reliably detect manipulation, raising concerns about unreflective acceptance of AI advice.
- Reliance on the AI's advice that a video was genuine was driven by specific combinations of factors, occurring when individuals had either high aversion to algorithms, low trust, or high AI literacy.
Deepfake, Reliance on AI Advice, Qualitative Comparative Analysis (QCA), Human-AI Collaboration
AI-Powered Teams: How the Usage of Generative AI Tools Enhances Knowledge Transfer and Knowledge Application in Knowledge-Intensive Teams
International Conference on Wirtschaftsinformatik (2025)

AI-Powered Teams: How the Usage of Generative AI Tools Enhances Knowledge Transfer and Knowledge Application in Knowledge-Intensive Teams

Olivia Bruhin, Luc Bumann, Philipp Ebel
This study investigates the role of Generative AI (GenAI) tools, such as ChatGPT and GitHub Copilot, in software development teams. Through an empirical study with 80 software developers, the research examines how GenAI usage influences key knowledge management processes—knowledge transfer and application—and the subsequent effect on team performance.

Problem While the individual productivity gains from GenAI tools are increasingly recognized, their broader impact on team-level knowledge management and performance remains poorly understood. This gap poses a risk for businesses, as adopting these technologies without understanding their collaborative effects could lead to unintended consequences like reduced knowledge retention or impaired team dynamics.

Outcome - The use of Generative AI (GenAI) tools significantly enhances both knowledge transfer (sharing) and knowledge application within software development teams.
- GenAI usage has a direct positive impact on overall team performance.
- The performance improvement is primarily driven by the team's improved ability to apply knowledge, rather than just the transfer of knowledge alone.
- The findings highlight GenAI's role as a catalyst for innovation, but stress that knowledge gained via AI must be actively and contextually applied to boost team performance effectively.
Human-AI Collaboration, AI in Knowledge Work, Collaboration, Generative AI, Software Development, Team Performance, Knowledge Management
Metrics for Digital Group Workspaces: A Replication Study
International Conference on Wirtschaftsinformatik (2025)

Metrics for Digital Group Workspaces: A Replication Study

Petra Schubert and Martin Just
This study replicates a 2014 paper by Jeners and Prinz to test if their metrics for analyzing user activity in digital workspaces are still valid and generalizable. Using data from a modern academic collaboration system, the researchers re-applied metrics like activity, productivity, and cooperativity, and developed an analytical dashboard to visualize the findings.

Problem With the rise of remote and hybrid work, digital collaboration tools are more important than ever. However, these tools generate vast amounts of user activity data ('digital traces') but offer little support for analyzing it, leaving managers without a clear understanding of how teams are collaborating and using these digital spaces.

Outcome - The original metrics for measuring activity, productivity, and cooperativity in digital workspaces were confirmed to be effective and applicable to modern collaboration software.
- The study confirmed that a small percentage of users (around 20%) typically account for the majority of activity (around 80%) in project and organizational workspaces, following a Pareto distribution.
- The researchers extended the original method by incorporating Collaborative Work Codes (CWC), which provide a more detailed and nuanced way to identify different types of work happening in a space (e.g., retrieving information vs. discussion).
- Combining time-based activity profiles with these new work codes proved to be a robust method for accurately identifying and profiling different types of workspaces, such as projects, organizational units, and teaching courses.
Collaboration Analytics, Enterprise Collaboration Systems, Group Workspaces, Digital Traces, Replication Study
Digital Detox: Understanding Knowledge Workers' Motivators and Requirements for Technostress Relief
International Conference on Wirtschaftsinformatik (2025)

Digital Detox: Understanding Knowledge Workers' Motivators and Requirements for Technostress Relief

Marie Langer, Milad Mirbabaie, Chiara Renna
This study investigates how knowledge workers use "digital detox" to manage technology-related stress, known as technostress. Through 16 semi-structured interviews, the research explores the motivations for and requirements of practicing digital detox in a professional environment, understanding it as a coping behavior that enables psychological detachment from work.

Problem In the modern digital workplace, constant connectivity through information and communication technologies (ICT) frequently causes technostress, which negatively affects employee well-being and productivity. While the concept of digital detox is becoming more popular, there is a significant research gap regarding why knowledge workers adopt it and what individual or organizational support they need to do so effectively.

Outcome - The primary motivators for knowledge workers to engage in digital detox are the desires to improve work performance by minimizing distractions and to enhance personal well-being by mentally disconnecting from work.
- Key drivers of technostress that a digital detox addresses are 'techno-overload' (the increased pace and volume of work) and 'techno-invasion' (the blurring of boundaries between work and private life).
- Effective implementation of digital detox requires both individual responsibility (e.g., self-control, transparent communication about availability) and organizational support (e.g., creating clear policies, fostering a supportive culture).
- Digital detox serves as both a reactive and proactive coping strategy for technostress, but its success is highly dependent on supportive social norms and organizational adjustments.
Digital Detox, Technostress, Knowledge Worker, ICT, Psychological Detachment, Work-Life Balance
Revisiting the Responsibility Gap in Human-AI Collaboration from an Affective Agency Perspective
International Conference on Wirtschaftsinformatik (2025)

Revisiting the Responsibility Gap in Human-AI Collaboration from an Affective Agency Perspective

Jonas Rieskamp, Annika Küster, Bünyamin Kalyoncuoglu, Paulina Frieda Saffer, and Milad Mirbabaie
This study investigates how responsibility is understood and assigned when artificial intelligence (AI) systems influence decision-making processes. Using qualitative interviews with experts across various sectors, the research explores how human oversight and emotional engagement (affective agency) shape accountability in human-AI collaboration.

Problem As AI systems become more autonomous in fields from healthcare to finance, a 'responsibility gap' emerges. It becomes difficult to assign accountability for errors or outcomes, as responsibility is diffused among developers, users, and the AI itself, challenging traditional models of liability.

Outcome - Using AI does not diminish human responsibility; instead, it often intensifies it, requiring users to critically evaluate and validate AI outputs.
- Most professionals view AI as a supportive tool or 'sparring partner' rather than an autonomous decision-maker, maintaining that humans must have the final authority.
- The uncertainty surrounding how AI works encourages users to be more cautious and critical, which helps bridge the responsibility gap rather than leading to blind trust.
- Responsibility remains anchored in human oversight, with users feeling accountable not only for the final decision but also for how the AI was used to reach it.
Artificial Intelligence (AI), Responsibility Gap, Responsibility in Human-AI collaboration, Decision-Making, Sociomateriality, Affective Agency
To Leave or Not to Leave: A Configurational Approach to Understanding Digital Service Users' Responses to Privacy Violations Through Secondary Use
International Conference on Wirtschaftsinformatik (2025)

To Leave or Not to Leave: A Configurational Approach to Understanding Digital Service Users' Responses to Privacy Violations Through Secondary Use

Christina Wagner, Manuel Trenz, Chee-Wee Tan, and Daniel Veit
This study investigates how users respond when their personal information, collected by a digital service, is used for a secondary purpose by an external party—a practice known as External Secondary Use (ESU). Using a qualitative comparative analysis (QCA), the research identifies specific combinations of user perceptions and emotions that lead to different protective behaviors, such as restricting data collection or ceasing to use the service.

Problem Digital services frequently reuse user data in ways that consumers don't expect, leading to perceptions of privacy violations. It is unclear what specific factors and emotional responses drive a user to either limit their engagement with a service or abandon it completely. This study addresses this gap by examining the complex interplay of factors that determine a user's reaction to such privacy breaches.

Outcome - Users are likely to restrict their information sharing but continue using a service when they feel anxiety, believe the data sharing is an ongoing issue, and the violation is related to web ads.
- Users are more likely to stop using a service entirely when they feel angry about the privacy violation.
- The decision to leave a service is often triggered by more severe incidents, such as receiving unsolicited contact, combined with a strong sense of personal ability to act (self-efficacy) or having their privacy expectations disconfirmed.
- The study provides distinct 'recipes' of conditions that lead to specific user actions, helping businesses understand the nuanced triggers behind user responses to their data practices.
Privacy Violation, Secondary Use, Qualitative Comparative Analysis, QCA, User Behavior, Digital Services, Data Privacy
Actor-Value Constellations in Circular Ecosystems
International Conference on Wirtschaftsinformatik (2025)

Actor-Value Constellations in Circular Ecosystems

Linda Sagnier Eckert, Marcel Fassnacht, Daniel Heinz, Sebastian Alamo Alonso and Gerhard Satzger
This study analyzes 48 real-world examples of circular economies to understand how different companies and organizations collaborate to create sustainable value. Using e³-value modeling, the researchers identified common patterns of interaction, creating a framework of eight distinct business constellations. This research provides a practical guide for organizations aiming to transition to a circular economy.

Problem While the circular economy offers a promising alternative to traditional 'take-make-dispose' models, there is a lack of clear understanding of how the various actors within these systems (like producers, consumers, and recyclers) should interact and exchange value. This ambiguity makes it difficult for businesses to effectively design and implement circular strategies, leading to missed opportunities and inefficiencies.

Outcome - The study identified eight recurring patterns, or 'constellations,' of collaboration in circular ecosystems, providing clear models for how businesses can work together.
- These constellations are grouped into three main dimensions: 1) innovation driven by producers, services, or regulations; 2) optimizing resource efficiency through sharing or redistribution; and 3) recovering and processing end-of-life products and materials.
- The research reveals distinct roles that different organizations play (e.g., scavengers, decomposers, producers) and provides strategic blueprints for companies to select partners and define value exchanges to successfully implement circular principles.
circular economy, circular ecosystems, actor-value constellations, e³-value modeling, sustainability
An Automated Identification of Forward Looking Statements on Financial Metrics in Annual Reports
International Conference on Wirtschaftsinformatik (2025)

An Automated Identification of Forward Looking Statements on Financial Metrics in Annual Reports

Khanh Le Nguyen, Diana Hristova
This study presents a three-phase automated Decision Support System (DSS) designed to extract and analyze forward-looking statements on financial metrics from corporate 10-K annual reports. The system uses Natural Language Processing (NLP) to identify relevant text, machine learning models to predict future metric growth, and Generative AI to summarize the findings for users. The goal is to transform unstructured narrative disclosures into actionable, metric-level insights for investors and analysts.

Problem Manually extracting useful information from lengthy and increasingly complex 10-K reports is a significant challenge for investors seeking to predict a company's future performance. This difficulty creates a need for an automated system that can reliably identify, interpret, and forecast financial metrics based on the narrative sections of these reports, thereby improving the efficiency and accuracy of financial decision-making.

Outcome - The system extracted forward-looking statements related to financial metrics with 94% accuracy, demonstrating high reliability.
- A Random Forest model outperformed a more complex FinBERT model in predicting future financial growth, indicating that simpler, interpretable models can be more effective for this task.
- AI-generated summaries of the company's outlook achieved a high average rating of 3.69 out of 4 for factual consistency and readability, enhancing transparency for decision-makers.
- The overall system successfully provides an automated pipeline to convert dense corporate text into actionable financial predictions, empowering investors with transparent, data-driven insights.
forward-looking statements, 10-K, financial performance prediction, XAI, GenAI
Generative AI Value Creation in Business-IT Collaboration: A Social IS Alignment Perspective
International Conference on Wirtschaftsinformatik (2025)

Generative AI Value Creation in Business-IT Collaboration: A Social IS Alignment Perspective

Lukas Grützner, Moritz Goldmann, Michael H. Breitner
This study empirically assesses the impact of Generative AI (GenAI) on the social aspects of business-IT collaboration. Using a literature review, an expert survey, and statistical modeling, the research explores how GenAI influences communication, mutual understanding, and knowledge sharing between business and technology departments.

Problem While aligning IT with business strategy is crucial for organizational success, the social dimension of this alignment—how people communicate and collaborate—is often underexplored. With the rapid integration of GenAI into workplaces, there is a significant research gap concerning how these new tools reshape the critical human interactions between business and IT teams.

Outcome - GenAI significantly improves formal business-IT collaboration by enhancing structured knowledge sharing, promoting the use of a common language, and increasing formal interactions.
- The technology helps bridge knowledge gaps by making technical information more accessible to business leaders and business context clearer to IT leaders.
- GenAI has no significant impact on informal social interactions, such as networking and trust-building, which remain dependent on human-driven leadership and engagement.
- Management must strategically integrate GenAI to leverage its benefits for formal communication while actively fostering an environment that supports crucial interpersonal collaboration.
Information systems alignment, social, GenAI, PLS-SEM
Exploring the Design of Augmented Reality for Fostering Flow in Running: A Design Science Study
International Conference on Wirtschaftsinformatik (2025)

Exploring the Design of Augmented Reality for Fostering Flow in Running: A Design Science Study

Julia Pham, Sandra Birnstiel, Benedikt Morschheuser
This study explores how to design Augmented Reality (AR) interfaces for sport glasses to help runners achieve a state of 'flow,' or peak performance. Using a Design Science Research approach, the researchers developed and evaluated an AR prototype over two iterative design cycles, gathering feedback from nine runners through field tests and interviews to derive design recommendations.

Problem Runners often struggle to achieve and maintain a state of flow due to the difficulty of monitoring performance without disrupting their rhythm, especially in dynamic outdoor environments. While AR glasses offer a potential solution by providing hands-free feedback, there is a significant research gap on how to design effective, non-intrusive interfaces that support, rather than hinder, this immersive state.

Outcome - AR interfaces can help runners achieve flow by providing continuous, non-intrusive feedback directly in their field of view, fulfilling the need for clear goals and unambiguous feedback.
- Non-numeric visual cues, such as expanding circles or color-coded warnings, are more effective than raw numbers for conveying performance data without causing cognitive overload.
- Effective AR design for running must be adaptive and customizable, allowing users to choose the metrics they see and control when the display is active to match personal goals and minimize distractions.
- The study produced four key design recommendations: provide easily interpretable feedback beyond numbers, ensure a seamless and embodied interaction, allow user customization, and use a curiosity-inducing design to maintain engagement.
Flow, AR, Sports, Endurance Running, Design Recommendations
Bridging Mind and Matter: A Taxonomy of Embodied Generative AI
International Conference on Wirtschaftsinformatik (2025)

Bridging Mind and Matter: A Taxonomy of Embodied Generative AI

Jan Laufer, Leonardo Banh, Gero Strobel
This study develops a comprehensive classification system, or taxonomy, for Embodied Generative AI—AI that can perceive, reason, and act in physical systems like robots. The taxonomy was created through a systematic literature review and an analysis of 40 real-world examples of this technology. The resulting framework provides a structured way to understand and categorize the various dimensions of AI integrated into physical forms.

Problem As Generative AI (GenAI) moves from digital content creation to controlling physical agents, there has been a lack of systematic classification and evaluation methods. While many studies focus on specific applications, a clear framework for understanding the core characteristics and capabilities of these embodied AI systems has been missing. This gap makes it difficult for researchers and practitioners to compare, analyze, and optimize emerging applications in fields like robotics and automation.

Outcome - The study created a detailed taxonomy for Embodied Generative AI to systematically classify its characteristics.
- This taxonomy is structured into three main categories (meta-characteristics): Embodiment, Intelligence, and System.
- It further breaks down these categories into 16 dimensions and 50 specific characteristics, providing a comprehensive framework for analysis.
- The framework serves as a foundational tool for future research and helps businesses and developers make informed decisions when designing or implementing embodied AI systems in areas like service robotics and industrial automation.
Generative Artificial Intelligence, Embodied AI, Autonomous Agents, Human-GenAI Collaboration
Workarounds—A Domain-Specific Modeling Language
International Conference on Wirtschaftsinformatik (2025)

Workarounds—A Domain-Specific Modeling Language

Carolin Krabbe, Agnes Aßbrock, Malte Reineke, and Daniel Beverungen
This study introduces a new visual modeling language called Workaround Modeling Notation (WAMN) designed to help organizations identify, analyze, and manage employee workarounds. Using a design science approach, the researchers developed this notation and demonstrated its practical application using a real-world case from a manufacturing company. The goal is to provide a structured method for understanding the complex effects of these informal process deviations.

Problem Employees often create 'workarounds' to bypass inefficient or problematic standard procedures, but companies lack a systematic way to assess their impact. This makes it difficult to understand the complex chain reactions these workarounds can cause, leading to missed opportunities for innovation and unresolved underlying issues. Without a clear framework, organizations struggle to make consistent decisions about whether to adopt, modify, or prevent these employee-driven solutions.

Outcome - The primary outcome is the Workaround Modeling Notation (WAMN), a domain-specific modeling language designed to map the causes, actions, and consequences of workarounds.
- WAMN enables managers to visualize the entire 'workaround-to-innovation' lifecycle, treating workarounds not just as deviations but as potential bottom-up process improvements.
- The notation uses clear visual cues, such as color-coding for positive and negative effects, to help decision-makers quickly assess the risks and benefits of a workaround.
- By applying WAMN to a manufacturing case, the study demonstrates its ability to untangle complex interconnections between multiple workarounds and their cascading effects on different organizational levels.
Workaround, Business Process Management, Domain-Specific Modeling Language, Design Science Research, Process Innovation, Organizational Decision-Making
Systematizing Different Types of Interfaces to Interact with Data Trusts
International Conference on Wirtschaftsinformatik (2025)

Systematizing Different Types of Interfaces to Interact with Data Trusts

David Acev, Florian Rieder, Dennis M. Riehle, and Maria A. Wimmer
This study conducts a systematic literature review to analyze the various types of interfaces used for interaction with Data Trusts, which are organizations that manage data on behalf of others. The research categorizes these interfaces into human-system (e.g., user dashboards) and system-system (e.g., APIs) interactions. The goal is to provide a clear classification and highlight existing gaps in research to support the future implementation of trustworthy Data Trusts.

Problem As the volume of data grows, there is an increasing need for trustworthy data sharing mechanisms like Data Trusts. However, for these trusts to function effectively, the interactions between data providers, users, and the trust itself must be seamless and standardized. The problem is a lack of clear understanding and systematization of the different interfaces required, which creates ambiguity and hinders the development of reliable and interoperable Data Trust ecosystems.

Outcome - The study categorizes interfaces for Data Trusts into two primary groups: Human-System Interfaces (user interfaces like GUIs, CLIs) and System-System Interfaces (technical interfaces like APIs).
- A significant gap exists in the current literature, which often lacks specific details and clear definitions for how these interfaces are implemented within Data Trusts.
- The research highlights a scarcity of standardized and interoperable technical interfaces, which is crucial for ensuring trustworthy and efficient data sharing.
- The paper concludes that developing robust, well-defined interfaces is a vital and foundational step for building functional and widely adopted Data Trusts.
Data Trust, user interface, API, interoperability, data sharing
Understanding How Freelancers in the Design Domain Collaborate with Generative Artificial Intelligence
International Conference on Wirtschaftsinformatik (2025)

Understanding How Freelancers in the Design Domain Collaborate with Generative Artificial Intelligence

Fabian Helms, Lisa Gussek, and Manuel Wiesche
This study explores how generative AI (GenAI), specifically text-to-image generation (TTIG) systems, impacts the creative work of freelance designers. Through qualitative interviews with 10 designers, the researchers conducted a thematic analysis to understand the nuances of this new form of human-AI collaboration.

Problem While the impact of GenAI on creative fields is widely discussed, there is little specific research on how it affects freelance designers. This group is uniquely vulnerable to technological disruption due to their direct market exposure and lack of institutional support, creating an urgent need to understand how these tools are changing their work processes and job security.

Outcome - The research identified four key tradeoffs freelancers face when using GenAI: creativity can be enhanced (inspiration) but also risks becoming generic (standardization).
- Efficiency is increased, but this can be undermined by 'overprecision', a form of perfectionism where too much time is spent on minor AI-driven adjustments.
- The interaction with AI is viewed dually: either as a helpful 'sparring partner' for ideas or as an unpredictable tool causing a frustrating lack of control.
- For the future of work, GenAI is seen as forcing a job transition where designers must adapt new skills, while also posing a direct threat of job loss, particularly for junior roles.
Generative Artificial Intelligence, Online Freelancing, Human-AI collaboration, Freelance designers, Text-to-image generation, Creative process
The Impact of Digital Platform Acquisition on Firm Value: Does Buying Really Help?
International Conference on Wirtschaftsinformatik (2025)

The Impact of Digital Platform Acquisition on Firm Value: Does Buying Really Help?

Yongli Huang, Maximilian Schreieck, Alexander Kupfer
This study examines investor reactions to corporate announcements of digital platform acquisitions to understand their impact on firm value. Using an event study methodology on a global sample of 157 firms, the research analyzes how the stock market responds based on the acquisition's motivation (innovation-focused vs. efficiency-focused) and the target platform's maturity.

Problem While acquiring digital platforms is an increasingly popular corporate growth strategy, little is known about its actual effectiveness and financial impact. Companies and investors lack clear guidance on which types of platform acquisitions are most likely to create value, leading to uncertainty and potentially poor strategic decisions.

Outcome - Generally, the announcement of a digital platform acquisition leads to a negative stock market return, indicating investor concerns about integration risks and high costs.
- Acquisitions motivated by 'exploration' (innovation and new opportunities) face a less negative market reaction than those motivated by 'exploitation' (efficiency and optimization).
- Acquiring mature platforms with established user bases mitigates negative stock returns more effectively than acquiring nascent (new) platforms.
Digital Platform Acquisition, Event Study, Exploration vs. Exploitation, Mature vs. Nascent, Chicken-and-Egg Problem
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