International Conference on Wirtschaftsinformatik (2025)
Education and Migration of Entrepreneurial and Technical Skill Profiles of German University Graduates
David Blomeyer and Sebastian Köffer
This study examines the supply of entrepreneurial and technical talent from German universities and analyzes their migration patterns after graduation. Using LinkedIn alumni data for 43 universities, the research identifies key locations for talent production and evaluates how effectively different cities and federal states retain or attract these skilled workers.
Problem
Amidst a growing demand for skilled workers, particularly for startups, companies and policymakers lack clear data on talent distribution and mobility in Germany. This information gap makes it difficult to devise effective recruitment strategies, choose business locations, and create policies that foster regional talent retention and economic growth.
Outcome
- Universities in major cities, especially TU München and LMU München, produce the highest number of graduates with entrepreneurial and technical skills. - Talent retention varies significantly by location; universities in major metropolitan areas like Berlin, Munich, and Hamburg are most successful at keeping their graduates locally, with FU Berlin retaining 68.8% of its entrepreneurial alumni. - The tech hotspots of North Rhine-Westphalia (NRW), Bavaria, and Berlin retain an above-average number of their own graduates while also attracting a large share of talent from other regions. - Bavaria is strong in both educating and attracting talent, whereas NRW, the largest producer of talent, also loses a significant number of graduates to other hotspots. - The analysis reveals that hotspot regions are generally better at retaining entrepreneurial profiles than technical profiles, highlighting the influence of local startup ecosystems on talent mobility.
Host: Welcome to A.I.S. Insights — powered by Living Knowledge. In today's competitive landscape, finding the right talent can make or break a business. But where do you find them? Today, we're diving into a fascinating study titled "Education and Migration of Entrepreneurial and Technical Skill Profiles of German University Graduates." Host: In short, it examines where Germany's top entrepreneurial and tech talent comes from, and more importantly, where it goes after graduation. With me to break it all down is our analyst, Alex Ian Sutherland. Welcome, Alex. Expert: Great to be here, Anna. Host: So, Alex, let's start with the big picture. What's the real-world problem this study is trying to solve? Expert: The problem is a significant information gap. Germany has a huge demand for skilled workers, especially in STEM fields—we're talking a gap of over 300,000 specialists. Startups, in particular, need this talent to scale. But companies and even regional governments don't have clear data on where these graduates are concentrated and how they move around the country. Host: So they’re flying blind when it comes to recruitment or deciding where to set up a new office? Expert: Exactly. Without this data, it's hard to build effective recruitment strategies or create policies that help a region hold on to the talent it educates. This study gives us a map of Germany's brain circulation for the first time. Host: How did the researchers create this map? What was their approach? Expert: It was quite innovative. They used a massive and publicly available dataset: LinkedIn alumni pages. They analyzed over 2.4 million alumni profiles from 43 major German universities. Host: And how did they identify the specific talent they were looking for? Expert: They created two key profiles. First, the 'Entrepreneurial Profile,' using keywords like Founder, Startup, or Business Development. Second, the 'Technical Profile,' with keywords like IT, Engineering, or Digital. Then, they tracked the current location of these graduates to see who stays, who leaves, and where they go. Host: A digital breadcrumb trail for talent. So, what were the key findings? Where is the talent coming from? Expert: Unsurprisingly, universities in major cities are the biggest producers. The undisputed leader is Munich. The Technical University of Munich, TU München, produces the highest number of both entrepreneurial and technical graduates in the entire country. Host: So Munich is the top talent factory. But the crucial question is, does the talent stay there? Expert: That's where it gets interesting. The study found that talent retention varies massively. Again, the big metropolitan areas—Berlin, Munich, and Hamburg—are the most successful at keeping their graduates. Freie Universität Berlin, for example, retains nearly 69% of its entrepreneurial alumni right there in the city. That's an incredibly high rate. Host: That is high. And what about the bigger picture, at the state level? Are there specific regions that are winning the war for talent? Expert: Yes, the study identifies three clear hotspots: Bavaria, Berlin, and North Rhine-Westphalia, or NRW. They not only retain a high number of their own graduates, but they also act as magnets, pulling in talent from all over Germany. Host: And are these hotspots all the same? Expert: Not at all. Bavaria is a true powerhouse—it's strong in both educating and attracting talent. NRW is the largest producer of skilled graduates, but it also has a "brain drain" problem, losing a lot of its talent to the other two hotspots. And Berlin is a massive talent magnet, with almost half of its entrepreneurial workforce having migrated there from other states. Host: This is all fascinating, Alex, but let's get to the bottom line. Why does this matter for the business professionals listening to our show? Expert: This is a strategic roadmap for businesses. For recruitment, it means you can move beyond simple university rankings. This data tells you where specific talent pools are geographically concentrated. Need experienced engineers? The data points squarely to Munich. Looking for entrepreneurial thinkers? Berlin is a giant hub of attracted, not just homegrown, talent. Host: So it helps companies focus their hiring efforts. What about for bigger decisions, like choosing a business location? Expert: Absolutely. This study helps you understand the dynamics of a regional talent market. Bavaria offers a stable, locally-grown talent pool. Berlin is incredibly dynamic but relies on its power to attract people, which could be vulnerable to competition. A company in NRW needs to know it’s competing directly with Berlin and Munich for its best people. Host: So it's about understanding the long-term sustainability of the local talent pipeline. Expert: Precisely. It also has huge implications for investors and policymakers. It reveals which regions are getting the best return on their educational investments. It shows where to invest to build up a local startup ecosystem that can actually hold on to the bright minds it helps create. Host: So, to sum it up: we now have a much clearer picture of Germany's talent landscape. Universities in big cities are the incubators, but major hotspots like Berlin and Bavaria are the magnets that ultimately attract and retain them. Expert: That's right. It's not just about who has the best universities, but who has the best ecosystem to keep the graduates those universities produce. Host: A crucial insight for any business looking to grow. Alex, thank you so much for breaking that down for us. Expert: My pleasure, Anna. Host: And thank you for tuning in. Join us next time for more on A.I.S. Insights — powered by Living Knowledge.
International Conference on Wirtschaftsinformatik (2025)
Towards the Acceptance of Virtual Reality Technology for Cyclists
Sophia Elsholz, Paul Neumeyer, and Rüdiger Zarnekow
This study investigates the factors that influence cyclists' willingness to adopt virtual reality (VR) for indoor training. Using a survey of 314 recreational and competitive cyclists, the research applies an extended Technology Acceptance Model (TAM) to determine what makes VR appealing for platforms like Zwift.
Problem
While digital indoor cycling platforms exist, they lack the full immersion that VR can offer. However, it is unclear whether cyclists would actually accept and use VR technology, as its potential in sports remains largely theoretical and the specific factors driving adoption in cycling are unknown.
Outcome
- Perceived enjoyment is the single most important factor determining if a cyclist will adopt VR for training. - Perceived usefulness, or the belief that VR will improve training performance, is also a strong predictor of acceptance. - Surprisingly, the perceived ease of use of the VR technology did not significantly influence a cyclist's intention to use it. - Social factors, such as the opinions of other athletes and trainers, along with a cyclist's general openness to new technology, positively contribute to their acceptance of VR. - Both recreational and competitive cyclists showed similar levels of acceptance, indicating a broad potential market, but both groups are currently skeptical about VR's ability to improve performance.
Host: Welcome to A.I.S. Insights, the podcast where we connect Living Knowledge with real-world business strategy. I'm your host, Anna Ivy Summers. Host: Today, we're gearing up to talk about the intersection of fitness and immersive technology. We're diving into a fascinating study called "Towards the Acceptance of Virtual Reality Technology for Cyclists." Host: It explores what makes cyclists, both amateur and pro, willing to adopt VR for their indoor training routines. Here to break it all down for us is our analyst, Alex Ian Sutherland. Welcome, Alex. Expert: Great to be here, Anna. Host: So, Alex, let's start with the big picture. People are already using platforms like Zwift for indoor cycling. What's the problem this study is trying to solve? Expert: That's the perfect place to start. Those platforms are popular, but they're still fundamentally a 2D screen experience. The big problem is that while VR promises a much more immersive, realistic training session, its potential in sports is still largely theoretical. Expert: Companies are hesitant to invest millions in developing VR cycling apps because they simply don't know if cyclists will actually use them. We need to understand the 'why' behind adoption before the 'what' gets built. Host: So it’s about closing that gap between a cool idea and a viable product. How did the researchers go about figuring out what cyclists want? Expert: They took a very methodical approach. They conducted a detailed survey with 314 cyclists, ranging from recreational riders to competitive athletes. Expert: They used a framework called the Technology Acceptance Model, or TAM, which they extended for this specific purpose. Essentially, it's a way to measure the key psychological factors that make someone decide to use a new piece of tech. Expert: They didn't just look at whether it's useful or easy to use. They also measured the impact of perceived enjoyment, a cyclist's general openness to new tech, and even social pressure from trainers and other athletes. Host: And after surveying all those cyclists, what were the most surprising findings? Expert: There were a few real eye-openers. First and foremost, the single most important factor for adoption wasn't performance gains—it was perceived enjoyment. Host: You mean, it has to be fun? More so than effective? Expert: Exactly. The data shows that if the experience isn't fun, cyclists won't be interested. This suggests they see VR cycling as a 'hedonic' system—one used for enjoyment—rather than a purely utilitarian training tool. Usefulness was the second biggest factor, but fun came first. Host: That is interesting. What else stood out? Expert: The biggest surprise was what *didn't* matter. The perceived ease of use of the VR technology had no significant direct impact on a cyclist's intention to adopt it. Host: So, they don't mind if it's a bit complicated to set up, as long as the experience is worth it? Expert: Precisely. They're willing to overcome a technical hurdle if the payoff in enjoyment and usefulness is there. The study also confirmed that social factors are key—what your teammates and coach think about the tech really does influence your willingness to try it. Host: This is where it gets critical for our listeners. Alex, what does this all mean for business? What are the key takeaways for a company in the fitness tech space? Expert: This study provides a clear roadmap. The first takeaway is: lead with fun. Your marketing, your design, your user experience—it all has to be built around creating an engaging and enjoyable world. Forget sterile lab simulations; think gamified adventures. Host: So sell the experience, not just the specs. Expert: Exactly. The second takeaway addresses the usefulness problem. The study found that cyclists are currently skeptical that VR can actually improve their performance. So, a business needs to explicitly educate the market. Expert: This means developing and promoting features that offer clear performance benefits you can't get elsewhere—like real-time feedback on your pedaling technique or the ability to practice a specific, difficult segment of a real-world race course in VR. Host: That sounds like a powerful marketing angle. You're not just riding; you're gaining a competitive edge. Expert: It is. And the final key takeaway is to leverage the community. Since social norms are so influential, businesses should target teams, clubs, and coaches. A positive review from a respected trainer could be more valuable than a massive ad campaign. Build community features that encourage social interaction and friendly competition. Host: Fantastic insights, Alex. So, to summarize for our business leaders: to succeed in the VR cycling market, the winning formula is to first make it fun, then prove it makes you faster, and finally, empower the community to spread the word. Expert: You've got it. It's about balancing the enjoyment with tangible, marketable benefits. Host: Thank you so much for breaking that down for us, Alex. It's clear that understanding the user is the first and most important lap in this race. Host: And thank you to our audience for tuning in to A.I.S. Insights, powered by Living Knowledge. Join us next time as we uncover more actionable insights from the world of research.
Technology Acceptance, TAM, Cycling, Extended Reality, XR
International Conference on Wirtschaftsinformatik (2025)
Designing Change Project Monitoring Systems: Insights from the German Manufacturing Industry
Bastian Brechtelsbauer
This study details the design of a system to monitor organizational change projects, using insights from an action design research project with two large German manufacturing companies. The methodology involved developing and evaluating a prototype system, which includes a questionnaire-based survey and an interactive dashboard for data visualization and analysis.
Problem
Effectively managing organizational change is crucial for company survival, yet it is notoriously difficult to track and oversee. There is a significant research gap and lack of practical guidance on how to design information technology systems that can successfully monitor change projects to improve transparency and support decision-making for managers.
Outcome
- Developed a prototype change project monitoring system consisting of surveys and an interactive dashboard to track key indicators like change readiness, acceptance, and implementation. - Identified four key design challenges: balancing user effort vs. insight depth, managing standardization vs. adaptability, creating a realistic understanding of data quantification, and establishing a shared vision for the tool. - Proposed three generalized requirements for change monitoring systems: they must provide information tailored to different user groups, be usable for various types of change projects, and conserve scarce resources during organizational change. - Outlined eight design principles to guide development, focusing on both the system's features (e.g., modularity, intuitive visualizations) and the design process (e.g., involving stakeholders, communicating a clear vision).
Host: Welcome to A.I.S. Insights, the podcast at the intersection of business and technology, powered by Living Knowledge. I’m your host, Anna Ivy Summers.
Host: Today, we’re diving into a fascinating new study titled "Designing Change Project Monitoring Systems: Insights from the German Manufacturing Industry". It explores how to build better tools to keep track of major organizational change. With me today is our expert analyst, Alex Ian Sutherland. Alex, welcome.
Expert: Thanks for having me, Anna.
Host: So, Alex, let’s start with the big picture. We all know companies are constantly changing, but why is monitoring that change such a critical problem to solve right now?
Expert: It's a huge issue. Think about the pressures on a major industry like German manufacturing, which this study focuses on. They're dealing with digital transformation, new sustainability goals, and intense global competition. Thriving, or even just surviving, means constant adaptation.
Host: And that adaptation is managed through change projects.
Expert: Exactly. Projects like restructuring departments, adopting new technologies, or shifting the entire company culture. The problem is, these are incredibly complex and expensive, yet managers often lack a clear, real-time view of what’s actually happening on the ground. They’re trying to navigate a storm without a compass.
Host: So they’re relying on gut feeling rather than data.
Expert: For the most part, yes. There's been a real lack of practical guidance on how to design an IT system that can properly monitor these projects, track employee sentiment, and give leaders the data they need to make better decisions. This study aimed to fill that gap.
Host: How did the researchers approach such a complex problem? What was their method?
Expert: Well, this wasn't a purely theoretical exercise. The researchers took a hands-on approach. They partnered directly with two large German manufacturing companies to co-develop a prototype system from the ground up.
Host: So they built something real and tested it?
Expert: Precisely. They created a system that has two main parts. First, a series of questionnaires to regularly survey employees about the change project—things like their readiness for the change, how well they feel supported, and their overall acceptance. Second, they built an interactive dashboard that visualizes all that survey data, so managers can see trends and drill down into specific areas or departments.
Host: That sounds incredibly useful. What were the key findings after they developed this prototype?
Expert: The first finding is that this type of system can work and provide immense value. But the second, and perhaps more interesting finding, was about the challenges they faced in designing it. It's not as simple as just building a dashboard.
Host: What kind of challenges?
Expert: They identified four main ones. First was balancing user effort against the depth of insight. You want detailed data, but you can’t overwhelm employees with constant, lengthy surveys.
Host: That makes sense. What else?
Expert: Second, managing standardization versus adaptability. For the data to be comparable across the company, you need a standard tool. But every change project is unique and needs some flexibility. Finding that balance is tricky.
Host: So it's a constant trade-off.
Expert: It is. The other two challenges were more human-centric. They had to create a realistic understanding of what the data could actually represent—quantification isn’t a magic wand for complex social processes. And finally, they had to establish a shared vision for what the tool was for, to avoid confusion or resistance from users.
Host: Which brings us to the most important question, Alex. Why does this matter for business leaders listening today? What are the practical takeaways?
Expert: The biggest takeaway is that you can and should move from guesswork to data-informed decision-making in change management. This study provides a practical blueprint for how to do that. You can get a real pulse on your organization during its most critical moments.
Host: And it seems the lesson is that the tool itself is only half the battle.
Expert: Absolutely. The second key takeaway is that the design *process* is crucial. You have to treat the implementation of a monitoring system as a change project in its own right. That means involving stakeholders from all levels, communicating a clear vision for the tool, and being upfront about its limitations.
Host: You mentioned the importance of balance and trade-offs. How should a leader think about that?
Expert: That’s the third takeaway. Leaders must be willing to make conscious trade-offs. There is no perfect, one-size-fits-all solution. You have to decide what matters most for your organization: Is it ease of use, or is it granular data? Is company-wide standardization more important than project-specific flexibility? This study shows that acknowledging and navigating these trade-offs is central to success.
Host: So, Alex, to sum up, it sounds like while change is difficult, we now have a much clearer path to actually measuring and managing it effectively.
Expert: That's right. These new monitoring systems, combining simple surveys with powerful dashboards, can offer the transparency that leaders have been missing. But success hinges on a thoughtful design process that balances technology with the very human elements of change.
Host: A fantastic insight. Thank you so much for breaking that down for us, Alex.
Expert: My pleasure, Anna.
Host: And thank you to our listeners for tuning in. For A.I.S. Insights — powered by Living Knowledge, I’m Anna Ivy Summers.
Change Management, Monitoring, Action Design Research, Design Science, Industry
International Conference on Wirtschaftsinformatik (2025)
Discerning Truth: A Qualitative Comparative Analysis of Reliance on AI Advice in Deepfake Detection
Christiane Ernst
This study investigates how individuals rely on AI advice when trying to detect deepfake videos. Using a judge-advisor system, participants first made their own judgment about a video's authenticity and then were shown an AI tool's evaluation, after which they could revise their decision. The research used Qualitative Comparative Analysis to explore how factors like AI literacy, trust, and algorithm aversion influence the decision to rely on the AI's advice.
Problem
Recent advancements in AI have led to the creation of hyper-realistic deepfakes, making it increasingly difficult for people to distinguish between real and manipulated media. This poses serious threats, including the rapid spread of misinformation, reputational damage, and the potential destabilization of political systems. There is a need to understand how humans interact with AI detection tools to build more effective countermeasures.
Outcome
- A key finding is that participants only changed their initial decision when the AI tool indicated that a video was genuine, not when it flagged a deepfake. - This suggests users are more likely to use AI tools to confirm authenticity rather than to reliably detect manipulation, raising concerns about unreflective acceptance of AI advice. - Reliance on the AI's advice that a video was genuine was driven by specific combinations of factors, occurring when individuals had either high aversion to algorithms, low trust, or high AI literacy.
Host: Welcome to A.I.S. Insights — powered by Living Knowledge. I’m your host, Anna Ivy Summers. Today, we're diving into the critical intersection of human psychology and artificial intelligence.
Host: We're looking at a fascinating new study titled "Discerning Truth: A Qualitative Comparative Analysis of Reliance on AI Advice in Deepfake Detection." In short, it explores how we decide whether to trust an AI that's telling us if a video is real or a deepfake.
Host: With me is our expert analyst, Alex Ian Sutherland. Alex, thanks for joining us.
Expert: It's great to be here, Anna.
Host: So, let's start with the big picture. Deepfakes feel like a growing threat. What's the specific problem this study is trying to solve?
Expert: The problem is that AI has made creating fake videos—deepfakes—incredibly easy and realistic. It's becoming almost impossible for the human eye to tell the difference. This isn't just about funny videos; it's a serious threat.
Expert: We’ve seen examples like a deepfake of Ukrainian President Zelenskyy appearing to surrender. This technology can be used to spread misinformation, damage a company's reputation overnight, or even destabilize political systems. So, we have AI tools to detect them, but we need to know if people will actually use them effectively.
Host: That makes sense. You can have the best tool in the world, but if people don't trust it or use it correctly, it's useless. So how did the researchers approach this?
Expert: They used a clever setup called a judge-advisor system. Participants in the study were shown a series of videos—some were genuine, some were deepfakes. First, they had to make their own judgment: real or fake?
Expert: After making their initial guess, they were shown the verdict from an AI detection tool. The tool would display a clear "NO DEEPFAKE DETECTED" or "DEEPFAKE DETECTED" message. Then, they were given the chance to change their mind.
Host: A very direct way to see if the AI's advice actually sways people's opinions. What were the key findings? I have a feeling there were some surprises.
Expert: There was one major surprise, Anna. Participants almost never changed their initial decision when the AI told them a video was a deepfake.
Host: Wait, say that again. They didn't listen to the AI when it was flagging a fake? Isn't that the whole point of the tool?
Expert: Exactly. They only changed their minds when they had initially thought a video was a deepfake, but the AI tool told them it was genuine. People used the AI's advice to confirm authenticity, not to identify manipulation.
Host: That seems incredibly counterintuitive. It's like only using a smoke detector to confirm there isn't a fire, but ignoring it when the alarm goes off.
Expert: It's a perfect analogy. It suggests we might have a cognitive bias, using these tools more for reassurance than for genuine detection. The study also found that this behavior happened across different groups—even people with high AI literacy or a high aversion to algorithms still followed the AI's advice to switch their vote to 'genuine'.
Host: So this brings us to the crucial question for our audience. Why does this matter for business? What are the practical takeaways?
Expert: There are three big ones. First, for any business developing or deploying AI tools, design is critical. It's not enough for the tool to be accurate; it has to be designed for how humans actually think. The study suggests adding transparency features—explaining *why* the AI made a certain call—could prevent this kind of blind acceptance of "genuine" ratings.
Host: So it’s about moving from a black box verdict to a clear explanation. What's the second takeaway?
Expert: It's about training. You can't just hand your marketing or security teams a deepfake detector and expect it to solve the problem. Companies need to train their people on the psychological biases at play. The goal isn't just tool adoption; it's fostering critical engagement and a healthy skepticism, even with AI assistance.
Host: And the third key takeaway?
Expert: Risk management. This study uncovers a huge potential blind spot. An organization might feel secure because their AI tool has cleared a piece of content as "genuine." But this research shows that's precisely when we're most vulnerable—when the AI confirms authenticity, we tend to drop our guard. This has massive implications for brand safety, crisis communications, and internal security protocols.
Host: This has been incredibly insightful, Alex. Let's quickly summarize. The rise of deepfakes poses a serious threat to businesses, from misinformation to reputational damage.
Host: A new study reveals a fascinating and dangerous human bias: we tend to use AI detection tools not to spot fakes, but to confirm that content is real, potentially leaving us vulnerable.
Host: For businesses, this means focusing on designing transparent AI, training employees on cognitive biases, and rethinking risk management to account for this human element.
Host: Alex, thank you so much for breaking this down for us.
Expert: My pleasure, Anna.
Host: And thank you for tuning into A.I.S. Insights — powered by Living Knowledge. We'll see you next time.
Deepfake, Reliance on AI Advice, Qualitative Comparative Analysis (QCA), Human-AI Collaboration
International Conference on Wirtschaftsinformatik (2025)
AI-Powered Teams: How the Usage of Generative AI Tools Enhances Knowledge Transfer and Knowledge Application in Knowledge-Intensive Teams
Olivia Bruhin, Luc Bumann, Philipp Ebel
This study investigates the role of Generative AI (GenAI) tools, such as ChatGPT and GitHub Copilot, in software development teams. Through an empirical study with 80 software developers, the research examines how GenAI usage influences key knowledge management processes—knowledge transfer and application—and the subsequent effect on team performance.
Problem
While the individual productivity gains from GenAI tools are increasingly recognized, their broader impact on team-level knowledge management and performance remains poorly understood. This gap poses a risk for businesses, as adopting these technologies without understanding their collaborative effects could lead to unintended consequences like reduced knowledge retention or impaired team dynamics.
Outcome
- The use of Generative AI (GenAI) tools significantly enhances both knowledge transfer (sharing) and knowledge application within software development teams. - GenAI usage has a direct positive impact on overall team performance. - The performance improvement is primarily driven by the team's improved ability to apply knowledge, rather than just the transfer of knowledge alone. - The findings highlight GenAI's role as a catalyst for innovation, but stress that knowledge gained via AI must be actively and contextually applied to boost team performance effectively.
Host: Welcome to A.I.S. Insights — powered by Living Knowledge. I’m your host, Anna Ivy Summers. Today, we're diving into a fascinating new study titled "AI-Powered Teams: How the Usage of Generative AI Tools Enhances Knowledge Transfer and Knowledge Application in Knowledge-Intensive Teams".
Host: It explores how tools we're all hearing about, like ChatGPT and GitHub Copilot, are changing the game for software development teams. Specifically, it looks at how these tools affect the way teams share and use knowledge to get work done. To help us unpack this, we have our expert analyst, Alex Ian Sutherland. Welcome, Alex.
Expert: Thanks for having me, Anna.
Host: Alex, we all know GenAI tools can make individuals more productive. But this study looks at the bigger picture, right? The team level. What’s the core problem they're trying to solve here?
Expert: Exactly. While we see headlines about individual productivity skyrocketing, there's a big question mark over what happens when you put these tools into a collaborative team environment. The concern is that businesses are adopting this tech without fully understanding the team-level impacts.
Host: What kind of impacts are we talking about?
Expert: Well, the study points to some serious potential risks. Things like the erosion of unique human expertise, reduced knowledge retention within the team, or even impaired decision-making. Just because an individual can write code faster doesn't automatically mean the team as a whole becomes more innovative or performs better. There was a real gap in our understanding of that connection.
Host: So, how did the researchers investigate this? What was their approach?
Expert: They conducted an empirical study with 80 software developers who are active, regular users of Generative AI in their jobs. They used a structured survey to measure how the use of these tools influenced two key areas: first, "knowledge transfer," which is basically sharing information and expertise, and second, "knowledge application," which is the team's ability to actually use that knowledge to solve new problems. Then they linked those factors to overall team performance.
Host: A direct look at the people on the front lines. So, what were the key findings? What did the data reveal?
Expert: The results were quite clear on a few things. First, using GenAI tools significantly boosts both knowledge transfer and knowledge application. Teams found it easier to share information and easier to put that information to work.
Host: Okay, so it helps on both fronts. Did one matter more than the other when it came to the team’s actual success?
Expert: That's the most interesting part. Yes, one mattered much more. The study found that the biggest driver of improved team performance was knowledge *application*. Just sharing information more efficiently wasn't the magic bullet. The real value came when teams used the AI to help them apply knowledge and actively solve problems.
Host: So it’s not about having the answers, it's about using them. That makes sense. Let's get to the bottom line, Alex. What does this mean for business leaders, for the managers listening to our show?
Expert: This is the crucial takeaway. It's not enough to just give your teams a subscription to an AI tool and expect results. The focus needs to be on integration. Leaders should be asking: How can we create an environment where these tools help our teams *apply* knowledge? This means fostering a culture of active problem-solving and experimentation, using AI as a collaborator.
Host: So, it’s a tool to be wielded, not a replacement for team thinking.
Expert: Precisely. The study emphasizes that GenAI should complement human expertise, not replace it. Over-reliance can be dangerous and may reduce the interpersonal learning that’s so critical for innovation. The goal is balanced usage, where AI handles routine tasks, freeing up humans to focus on complex, collaborative problem-solving. Think of GenAI as a catalyst, but your team is still the engine.
Host: That’s a powerful distinction. So, to recap: this research shows that GenAI can be a fantastic asset for teams, boosting performance by helping them not just share information, but more importantly, *apply* it effectively. The key, however, is thoughtful integration—using AI to augment human collaboration, not automate it away.
Host: Alex, thank you for breaking that down for us with such clarity.
Expert: My pleasure, Anna.
Host: And thank you for tuning into A.I.S. Insights, powered by Living Knowledge.
Human-AI Collaboration, AI in Knowledge Work, Collaboration, Generative AI, Software Development, Team Performance, Knowledge Management
International Conference on Wirtschaftsinformatik (2025)
Metrics for Digital Group Workspaces: A Replication Study
Petra Schubert and Martin Just
This study replicates a 2014 paper by Jeners and Prinz to test if their metrics for analyzing user activity in digital workspaces are still valid and generalizable. Using data from a modern academic collaboration system, the researchers re-applied metrics like activity, productivity, and cooperativity, and developed an analytical dashboard to visualize the findings.
Problem
With the rise of remote and hybrid work, digital collaboration tools are more important than ever. However, these tools generate vast amounts of user activity data ('digital traces') but offer little support for analyzing it, leaving managers without a clear understanding of how teams are collaborating and using these digital spaces.
Outcome
- The original metrics for measuring activity, productivity, and cooperativity in digital workspaces were confirmed to be effective and applicable to modern collaboration software. - The study confirmed that a small percentage of users (around 20%) typically account for the majority of activity (around 80%) in project and organizational workspaces, following a Pareto distribution. - The researchers extended the original method by incorporating Collaborative Work Codes (CWC), which provide a more detailed and nuanced way to identify different types of work happening in a space (e.g., retrieving information vs. discussion). - Combining time-based activity profiles with these new work codes proved to be a robust method for accurately identifying and profiling different types of workspaces, such as projects, organizational units, and teaching courses.
Host: Welcome to A.I.S. Insights, powered by Living Knowledge. I’m your host, Anna Ivy Summers. Host: Today, we're diving into how teams actually work in the digital world. We’re looking at a fascinating study titled "Metrics for Digital Group Workspaces: A Replication Study." Host: In short, it tests whether the ways we measured online collaboration a decade ago are still valid on the modern platforms we use every day. Here to help us unpack this is our analyst, Alex Ian Sutherland. Welcome, Alex. Expert: Great to be here, Anna. Host: Alex, we all live in Slack, Microsoft Teams, or other collaboration platforms now. They generate a mountain of data about what we do. So, what’s the big problem this study is trying to solve? Expert: The problem is that while these tools are essential, they offer managers very little insight into what's actually happening inside them. Expert: The study calls this data 'digital traces'—every click, every post, every file share. But without a way to analyze them, managers are basically flying blind. They don't have a clear, objective picture of how their teams are collaborating, if they’re being productive, or if they're even using these expensive tools effectively. Host: So we have all this data, but no real understanding. How did the researchers in this study approach that challenge? Expert: They did something very clever called a replication study. They took a set of metrics developed back in 2014 for measuring activity, productivity, and cooperativity, and they applied them to a modern collaboration system. Expert: They looked at event data from three distinct types of digital spaces: project teams with clear start and end dates, ongoing organizational units like a department, and temporary teaching courses. The goal was to see if those old yardsticks could still accurately measure and profile how work happens today. Host: A classic test to see if old wisdom holds up. So, what were the results? What did they find? Expert: The first key finding is that yes, the old metrics do hold up. The fundamental ways of measuring digital activity, productivity, and cooperation were confirmed to be effective and applicable, even on completely different software a decade later. Host: That’s a powerful validation. What else stood out? Expert: They also confirmed a classic rule in the business world: the Pareto Principle, or the 80/20 rule. They found that in both project and organizational workspaces, a small group of users—around 20 percent—was responsible for about 80 percent of the total activity. Host: So you can really identify the key contributors and the most active members in any given digital space. Expert: Exactly. But they didn't just confirm old findings. They extended the method with something new and really insightful called Collaborative Work Codes, or CWCs. Host: Collaborative Work Codes? Tell us more about that. Expert: Think of them as more descriptive labels for user actions. Instead of just seeing that a user created an event, a CWC can tell you if that user was ‘retrieving information,’ ‘engaging in a discussion,’ or ‘sharing a file.’ Expert: This provides a much more detailed and nuanced picture. You can see the *character* of a workspace. Is it just a library for downloading documents, or is it a vibrant space for discussion and co-creation? Host: This is where it gets really interesting. Let's talk about why this matters for business. What are the practical takeaways for a manager or a business leader listening right now? Expert: This is the crucial part. For the first time, this gives managers a validated, data-driven way to understand and improve team collaboration, especially in remote and hybrid settings. Expert: Instead of relying on gut feelings, you can look at the data. You can see which project teams have high 'cooperativity' scores and which might be working in silos and need support. Host: So, moving from guesswork to a real diagnosis of a team's collaborative health. Expert: Precisely. And it goes further. By combining the time-based activity profiles with these new Collaborative Work Codes, the study showed you can create distinct fingerprints for different workspaces. You can define what a "successful project workspace" looks like in your organization. Host: A blueprint for success, then? Expert: Exactly. You can set benchmarks. Is a new project team's workspace showing the right patterns of activity and collaboration? The researchers actually built an analytical dashboard to visualize this. Expert: Imagine a manager having a dashboard that shows not just that people are 'busy' online, but that they are engaging in productive, collaborative work. It helps you optimize both your teams and the technology you invest in. Host: A powerful toolkit indeed. So, to summarize the key points: a foundational set of metrics for measuring digital work has been proven effective for the modern era. The 80/20 rule of participation is alive and well. And new tools like Collaborative Work Codes can give businesses a deeply nuanced and actionable view of team performance. Host: Alex Ian Sutherland, thank you for making this complex study so clear and relevant. Expert: My pleasure, Anna. Host: And a big thank you to our listeners. Join us next time on A.I.S. Insights as we continue to explore the research that powers the future of business.
Collaboration Analytics, Enterprise Collaboration Systems, Group Workspaces, Digital Traces, Replication Study
International Conference on Wirtschaftsinformatik (2025)
Digital Detox: Understanding Knowledge Workers' Motivators and Requirements for Technostress Relief
Marie Langer, Milad Mirbabaie, Chiara Renna
This study investigates how knowledge workers use "digital detox" to manage technology-related stress, known as technostress. Through 16 semi-structured interviews, the research explores the motivations for and requirements of practicing digital detox in a professional environment, understanding it as a coping behavior that enables psychological detachment from work.
Problem
In the modern digital workplace, constant connectivity through information and communication technologies (ICT) frequently causes technostress, which negatively affects employee well-being and productivity. While the concept of digital detox is becoming more popular, there is a significant research gap regarding why knowledge workers adopt it and what individual or organizational support they need to do so effectively.
Outcome
- The primary motivators for knowledge workers to engage in digital detox are the desires to improve work performance by minimizing distractions and to enhance personal well-being by mentally disconnecting from work. - Key drivers of technostress that a digital detox addresses are 'techno-overload' (the increased pace and volume of work) and 'techno-invasion' (the blurring of boundaries between work and private life). - Effective implementation of digital detox requires both individual responsibility (e.g., self-control, transparent communication about availability) and organizational support (e.g., creating clear policies, fostering a supportive culture). - Digital detox serves as both a reactive and proactive coping strategy for technostress, but its success is highly dependent on supportive social norms and organizational adjustments.
Host: Welcome to A.I.S. Insights — powered by Living Knowledge. I’m your host, Anna Ivy Summers. Host: Today, we’re tackling a feeling many of us know all too well: the digital drain. We'll be looking at a study titled "Digital Detox: Understanding Knowledge Workers' Motivators and Requirements for Technostress Relief." Host: It investigates how professionals use digital detox to manage technology-related stress, exploring why they do it and what support they need to succeed. Here to unpack it all is our analyst, Alex Ian Sutherland. Welcome, Alex. Expert: Great to be here, Anna. Host: Alex, let's start with the big picture. We all feel that pressure from constant emails and notifications. But this study frames it as a serious business problem, doesn't it? Expert: Absolutely. The term the research uses is "technostress." It's the negative impact on our well-being and productivity caused by constant connectivity. The study points out that this isn't just an annoyance; it leads to concrete problems like cognitive overload, exhaustion, burnout, and ultimately, poor performance and higher employee turnover. Host: So it directly hits both the employee's well-being and the company's bottom line. How did the researchers investigate this? Expert: They went straight to the source. The study was based on in-depth, semi-structured interviews with 16 knowledge workers who had direct experience trying to implement a digital detox. This qualitative method allowed them to really understand the personal motivations and challenges involved. Host: And what did those interviews reveal? What were the key findings? Expert: The study found two primary motivators for employees. The first is a desire to improve work performance. People are actively trying to minimize distractions to do better, more focused work. One interviewee mentioned that a simple pop-up message could derail a task that should take 10 minutes and turn it into an hour-long distraction. Host: That’s incredibly relatable. Better focus means better work. What was the second motivator? Expert: The second driver was enhancing personal well-being. This is all about the need to psychologically detach and mentally switch off from work. The study specifically identifies two key stressors that a detox helps with. The first is 'techno-overload' – the sheer volume and pace of digital work. Host: The feeling of being buried in information. Expert: Exactly. And the second is 'techno-invasion,' which is that blurring of boundaries where work constantly spills into our private lives, often through our smartphones. Host: So, it's about reclaiming both focus at work and personal time after work. But the study suggests employees can’t really do this on their own, right? Expert: That's one of the most important findings. Effective digital detox requires a partnership. It needs individual responsibility, like self-control and being transparent about your availability, but the research is clear that these efforts can fail without strong organizational support. Host: This brings us to the most crucial part for our listeners. What are the practical takeaways for business leaders? How can organizations provide that support? Expert: The study emphasizes that leaders can't treat this as just an employee's personal problem. They must actively create a supportive culture. This can mean establishing clear policies on after-hours communication, introducing "meeting-free" days to allow for deep work, or encouraging teams to openly discuss and agree on their communication norms. Host: So company culture is the key. Expert: It's fundamental. The research points out that if a manager is sending emails at 10 PM, it creates an implicit expectation of availability that undermines any individual's attempt to detox. The social norms within a team are incredibly powerful. It’s not about banning technology, but managing it with clear rules and expectations. Host: It sounds like it's about making technology work for the company, not the other way around. Expert: Precisely. The goal isn't to escape technology, but to use digital detox as a proactive strategy. When done right, it boosts both productivity and employee well-being, which are two sides of the same coin for any successful business. Host: So, to summarize: Technostress is a real threat to both performance and people. A digital detox is a powerful coping strategy, but it requires a partnership between motivated employees and a supportive organization that sets clear boundaries and fosters a healthy digital culture. Host: Alex Ian Sutherland, thank you for making this complex topic so clear. Expert: My pleasure, Anna. Host: And thank you for tuning into A.I.S. Insights, powered by Living Knowledge.
Digital Detox, Technostress, Knowledge Worker, ICT, Psychological Detachment, Work-Life Balance
International Conference on Wirtschaftsinformatik (2025)
Revisiting the Responsibility Gap in Human-AI Collaboration from an Affective Agency Perspective
Jonas Rieskamp, Annika Küster, Bünyamin Kalyoncuoglu, Paulina Frieda Saffer, and Milad Mirbabaie
This study investigates how responsibility is understood and assigned when artificial intelligence (AI) systems influence decision-making processes. Using qualitative interviews with experts across various sectors, the research explores how human oversight and emotional engagement (affective agency) shape accountability in human-AI collaboration.
Problem
As AI systems become more autonomous in fields from healthcare to finance, a 'responsibility gap' emerges. It becomes difficult to assign accountability for errors or outcomes, as responsibility is diffused among developers, users, and the AI itself, challenging traditional models of liability.
Outcome
- Using AI does not diminish human responsibility; instead, it often intensifies it, requiring users to critically evaluate and validate AI outputs. - Most professionals view AI as a supportive tool or 'sparring partner' rather than an autonomous decision-maker, maintaining that humans must have the final authority. - The uncertainty surrounding how AI works encourages users to be more cautious and critical, which helps bridge the responsibility gap rather than leading to blind trust. - Responsibility remains anchored in human oversight, with users feeling accountable not only for the final decision but also for how the AI was used to reach it.
Host: Welcome to A.I.S. Insights — powered by Living Knowledge. In a world where artificial intelligence is becoming a key player in corporate decision-making, who is truly responsible when things go wrong? Today we're diving into a fascinating new study titled "Revisiting the Responsibility Gap in Human-AI Collaboration from an Affective Agency Perspective."
Host: It investigates how responsibility is understood and assigned when AI systems influence our choices, and how human oversight and even our emotional engagement with technology can shape accountability. Here to break it all down for us is our analyst, Alex Ian Sutherland. Alex, welcome.
Expert: Great to be here, Anna.
Host: Alex, let's start with the core issue this study addresses: the 'responsibility gap'. It sounds important, but what does it mean in the real world for businesses?
Expert: It's one of the biggest challenges facing organizations today. As AI becomes more autonomous in fields from finance to healthcare, it gets incredibly difficult to pinpoint who is accountable for a bad outcome. Is it the developer who wrote the code? The manager who used the AI's recommendation? The company that deployed it? Responsibility gets diffused across so many people and systems that it can feel like no one is truly in charge.
Host: A 'many-hands' problem, as the researchers call it. It sounds like a legal and ethical minefield. So, how did the study approach this complex topic?
Expert: They went straight to the source. The researchers conducted in-depth interviews with twenty professionals across various sectors—automotive, healthcare, IT—people who are actively working with AI systems every day. They wanted to understand the real-world experiences and feelings of those on the front lines of this technological shift.
Host: So, based on those real-world conversations, what did they find? I think many assume that AI might reduce our sense of responsibility, letting us off the hook.
Expert: That's the common assumption, but the study found the exact opposite. Far from diminishing responsibility, using AI actually seems to intensify it. Professionals reported a greater awareness of the need to validate and interpret AI outputs. They know they can't just say, "The AI told me to do it." Their personal accountability actually grows.
Host: That's counterintuitive. So if the AI isn't the one in charge, how do these professionals view its role in their work?
Expert: Most see AI as a supportive tool, not an autonomous boss. A recurring image from the interviews was that of a 'sparring partner' or a 'second opinion'. It’s a powerful assistant for analyzing data or generating ideas, but the final authority, the final decision, always rests with the human user.
Host: And what about the 'black box' nature of some AI? The fact that we don't always know how it reaches its conclusions. Does that lead to people trusting it blindly?
Expert: No, and this was another surprising finding. That very uncertainty often encourages users to be more cautious and critical. The study found that because professionals understand the potential for AI errors and don't always see the logic, it spurs them to double-check the results. This critical mindset actually helps to bridge the responsibility gap, rather than widen it.
Host: This is incredibly insightful. So, Alex, let's get to the most important question for our audience. What are the key business takeaways here? What should a leader listening right now do with this information?
Expert: There are three critical takeaways. First, you cannot use AI as a scapegoat. The study makes it clear that responsibility remains anchored in human oversight. Leaders must build a culture where employees are expected and empowered to question, verify, and even override AI suggestions.
Host: Okay, so accountability culture is number one. What’s next?
Expert: Second, define roles with absolute clarity. Your teams need to understand the AI's function. Is it an analyst, an advisor, a co-pilot? The 'sparring partner' model seems to be a very effective framework. Make it clear that while the tool is powerful, the final judgment—and the responsibility that comes with it—belongs to your people.
Host: That makes sense. And the third takeaway?
Expert: Finally, rethink your AI training. It’s not just about teaching people which buttons to press. The real need is to develop critical thinking skills for a hybrid human-AI environment. The study suggests that employees need to be more aware of their own feelings—like over-trust or skepticism—towards the AI and use that awareness to make better judgments.
Host: So, to summarize: AI doesn't erase responsibility, it heightens it. We should treat it as a 'sparring partner', not a boss. And its very opaqueness can be a strength if it encourages a more critical, human-in-the-loop approach.
Expert: Exactly. It's about augmenting human intelligence, not replacing human accountability.
Host: Alex Ian Sutherland, thank you so much for these powerful insights.
Expert: My pleasure, Anna.
Host: And thank you to our audience for tuning in to A.I.S. Insights — powered by Living Knowledge. Join us next time as we continue to explore the intersection of business and technology.
International Conference on Wirtschaftsinformatik (2025)
To Leave or Not to Leave: A Configurational Approach to Understanding Digital Service Users' Responses to Privacy Violations Through Secondary Use
Christina Wagner, Manuel Trenz, Chee-Wee Tan, and Daniel Veit
This study investigates how users respond when their personal information, collected by a digital service, is used for a secondary purpose by an external party—a practice known as External Secondary Use (ESU). Using a qualitative comparative analysis (QCA), the research identifies specific combinations of user perceptions and emotions that lead to different protective behaviors, such as restricting data collection or ceasing to use the service.
Problem
Digital services frequently reuse user data in ways that consumers don't expect, leading to perceptions of privacy violations. It is unclear what specific factors and emotional responses drive a user to either limit their engagement with a service or abandon it completely. This study addresses this gap by examining the complex interplay of factors that determine a user's reaction to such privacy breaches.
Outcome
- Users are likely to restrict their information sharing but continue using a service when they feel anxiety, believe the data sharing is an ongoing issue, and the violation is related to web ads. - Users are more likely to stop using a service entirely when they feel angry about the privacy violation. - The decision to leave a service is often triggered by more severe incidents, such as receiving unsolicited contact, combined with a strong sense of personal ability to act (self-efficacy) or having their privacy expectations disconfirmed. - The study provides distinct 'recipes' of conditions that lead to specific user actions, helping businesses understand the nuanced triggers behind user responses to their data practices.
Host: Welcome to A.I.S. Insights, powered by Living Knowledge. In today's digital world, we trade our personal data for services every day. But what happens when that data is used in ways we never agreed to? Host: Today, we’re diving into a study titled "To Leave or Not to Leave: A Configurational Approach to Understanding Digital Service Users' Responses to Privacy Violations Through Secondary Use". It investigates how users respond when their information, collected by one service, is used for a totally different purpose by an outside company. Host: To help us unpack this, we have our analyst, Alex Ian Sutherland. Alex, welcome. Expert: Great to be here, Anna. Host: So, let's start with the big problem here. We all know companies use our data, but this study looks at something more specific, right? Expert: Exactly. The study calls it External Secondary Use, or ESU. This is when you give your data to Company A for one reason, and they share it with Company B, who then uses it for a completely different reason. Think of signing up for a social media app, and then suddenly getting unsolicited phone calls from a telemarketer who got your number. Host: That sounds unsettling. And the problem for businesses is they don't really know what the final straw is for a user, do they? Expert: Precisely. It’s a black box. What specific mix of factors and emotions pushes a user from being merely annoyed to deleting their account entirely? That's the gap this study addresses. It’s trying to understand the complex recipe that leads to a user’s reaction. Host: So how did the researchers figure this out? It sounds incredibly complex. Expert: They used a fascinating method called Qualitative Comparative Analysis. Instead of looking at single factors in isolation, it looks for combinations of conditions that lead to a specific outcome. Think of it like finding a recipe for a cake. You need the right amount of flour, sugar, *and* eggs in the right combination to get a perfect result. Host: So they were looking for the 'recipes' that cause a user to either restrict their data or leave a service completely? Expert: That's the perfect analogy. They analyzed 57 real-world cases where people felt their privacy was violated and looked for these consistent patterns, these recipes of user perceptions, emotions, and the type of incident that occurred. Host: I love that. So let's talk about the results. What were some of the key recipes they found? Expert: They found some very clear and distinct pathways. First, for the outcome where users restrict their data—like changing privacy settings—but continue using the service. This typically happens when the user feels anxiety, believes the data sharing is an ongoing issue, and the violation itself is just seeing targeted web ads. Host: So, if I see an ad for something I just talked about, I might get a little worried and check my settings, but I'm probably not deleting the app. Expert: Exactly. You feel anxious, but it's not a huge shock. The recipe for leaving a service entirely is very different. The single most important ingredient they found was anger. When anxiety turns into real anger, that's the tipping point. Host: And what triggers that anger? Expert: The study found it's often more severe incidents. It’s not about seeing an ad, but about receiving unsolicited contact—like those spam phone calls or emails. When that happens, and it’s combined with a user who feels they have the power to act, what the study calls 'high self-efficacy', they are very likely to leave. Host: So feeling empowered to delete your account, combined with anger from a serious violation, is the recipe for disaster for a company. Expert: Yes, that or when the user’s basic expectations of privacy were completely shattered. If they truly trusted a service not to share their data in that way, the sense of betrayal, combined with anger, also leads them straight for the exit. Host: This is the most important part for our listeners, Alex. What are the key business takeaways from this? How can leaders apply these insights? Expert: The biggest takeaway is that a one-size-fits-all response to privacy issues is a huge mistake. Businesses need to understand the context. Seeing a weird ad creates anxiety; getting a spam call creates anger. You can't treat them the same. Host: So you need to tailor your response based on the severity and the likely emotion. Expert: Absolutely. My second point would be to recognize that unsolicited contact is a red line. The study makes it clear that sharing data that leads to a user being directly contacted is far more damaging than sharing it for advertising. Businesses must be incredibly careful about who they partner with. Host: That makes sense. What else? Expert: Monitor user emotions. Anger is the key predictor of customer churn. Companies should actively look for expressions of anger in support tickets, app reviews, and on social media when privacy issues arise. Responding to user anxiety with a simple FAQ might work, but responding to anger requires a public apology, a clear change in policy, and direct action. Host: And finally, you mentioned that empowered users are more likely to leave. Expert: Yes, and that’s critical. As people become more aware of privacy laws like GDPR and how to manage their data, companies can no longer rely on users just sticking around out of convenience. The only defense is proactive transparency. Be crystal clear about your data practices upfront to manage expectations *before* a violation ever happens. Host: So, to summarize: it’s not just that a privacy violation happens, but the specific combination of the incident, like web ads versus a phone call, and the user's emotional response—anxiety versus anger—that dictates whether they stay or go. Host: For businesses, this means understanding these different 'recipes' for user behavior is absolutely crucial for building trust and, ultimately, for retaining customers. Host: Alex, this has been incredibly insightful. Thank you for breaking that down for us. Expert: My pleasure, Anna. Host: And thank you for tuning into A.I.S. Insights, powered by Living Knowledge.
Privacy Violation, Secondary Use, Qualitative Comparative Analysis, QCA, User Behavior, Digital Services, Data Privacy
International Conference on Wirtschaftsinformatik (2025)
Actor-Value Constellations in Circular Ecosystems
Linda Sagnier Eckert, Marcel Fassnacht, Daniel Heinz, Sebastian Alamo Alonso and Gerhard Satzger
This study analyzes 48 real-world examples of circular economies to understand how different companies and organizations collaborate to create sustainable value. Using e³-value modeling, the researchers identified common patterns of interaction, creating a framework of eight distinct business constellations. This research provides a practical guide for organizations aiming to transition to a circular economy.
Problem
While the circular economy offers a promising alternative to traditional 'take-make-dispose' models, there is a lack of clear understanding of how the various actors within these systems (like producers, consumers, and recyclers) should interact and exchange value. This ambiguity makes it difficult for businesses to effectively design and implement circular strategies, leading to missed opportunities and inefficiencies.
Outcome
- The study identified eight recurring patterns, or 'constellations,' of collaboration in circular ecosystems, providing clear models for how businesses can work together. - These constellations are grouped into three main dimensions: 1) innovation driven by producers, services, or regulations; 2) optimizing resource efficiency through sharing or redistribution; and 3) recovering and processing end-of-life products and materials. - The research reveals distinct roles that different organizations play (e.g., scavengers, decomposers, producers) and provides strategic blueprints for companies to select partners and define value exchanges to successfully implement circular principles.
Host: Welcome to A.I.S. Insights — powered by Living Knowledge. I’m your host, Anna Ivy Summers. Host: Today, we’re diving into the circular economy. It’s a powerful idea, but how do businesses actually make it work? We’re looking at a fascinating study titled "Actor-Value Constellations in Circular Ecosystems." Host: In essence, the researchers analyzed 48 real-world examples of circular economies to map out how different companies collaborate to create sustainable value, providing a practical guide for organizations ready to make the shift. Host: With me is our expert analyst, Alex Ian Sutherland. Alex, welcome. Expert: Great to be here, Anna. Host: Alex, the idea of a circular economy isn't new, but this study suggests businesses are struggling with the execution. What's the big problem they're facing? Expert: Exactly. The core problem is that the circular economy depends on collaboration. It’s not enough for one company to change its ways; it requires an entire ecosystem of partners—producers, consumers, recyclers, service providers—to work together. Expert: But there's a lack of clarity on how these actors should interact and exchange value. This ambiguity leads to inefficiencies, misaligned incentives, and ultimately, missed opportunities. Businesses know they need to collaborate, but they don't have a clear map for how to do it. Host: So they needed a map. How did the researchers go about creating one? What was their approach? Expert: They took a very practical route. They analyzed 48 successful circular businesses, from fashion to food to electronics. For each one, they used a method called e³-value modeling. Expert: Think of it as creating a detailed flowchart for the business ecosystem. It visually maps out who all the actors are, what they do, and how value—whether it's a physical product, data, or money—flows between them. By comparing these maps, they could spot recurring patterns. Host: And what patterns emerged? What were the key findings from this analysis? Expert: The most significant finding is that these complex interactions aren't random. They fall into eight distinct patterns, which the study calls 'constellations.' These are essentially proven models for collaboration. Expert: These eight constellations are grouped into three overarching dimensions. The first is 'Circularity-driven Innovation,' which is all about designing out waste from the very beginning. Expert: The second is 'Resource Efficiency Optimization.' This focuses on maximizing the use of products that already exist through things like sharing, renting, or resale platforms. Expert: And the third is 'End-of-Life Product and Material Recovery.' This is what we typically think of as recycling—collecting used products and turning them into valuable new materials. Host: Could you give us a quick example to bring one of those constellations to life? Expert: Certainly. In that third dimension, 'End-of-Life Recovery,' there’s a constellation called 'Scavenger-led EOL recovery.' A great example is a company like Mazuma Mobile. Expert: Mazuma acts as the 'scavenger' by buying old mobile phones from consumers. They then partner with 'decomposers'—refurbishing specialists—to restore the phones. Finally, they redistribute the reconditioned phones for resale. It’s a complete loop orchestrated by a central player. Host: That makes it very clear. So, this brings us to the most important question for our listeners. Why do these eight constellations matter for business leaders? How can they use this? Expert: This is the most practical part. These constellations serve as strategic blueprints. A business leader no longer has to guess how to build a circular model; they can look at these eight patterns and see which one fits their goals. Expert: For instance, if your company wants to launch a rental service, you can look at the 'Intermediated Resource Redistribution' constellation. The study shows you the key partners you'll need and how value needs to flow between you, your suppliers, and your customers. Expert: It also highlights the critical role of digital technology. Many of these models, especially those in resource sharing and product take-back, rely on digital platforms for matchmaking, tracking, and data analysis to keep the ecosystem running smoothly. Host: So it’s a framework for both strategy and execution. Alex, thank you for breaking that down for us. Host: To sum up, while the circular economy requires complex collaboration, this study shows it doesn't have to be a mystery. By identifying eight recurring business constellations, it provides a clear roadmap. Host: For business leaders, this research offers practical blueprints to choose the right partners, define winning strategies, and successfully transition to a more sustainable, circular future. Host: A huge thank you to our expert, Alex Ian Sutherland. And thank you for tuning in to A.I.S. Insights.
International Conference on Wirtschaftsinformatik (2025)
An Automated Identification of Forward Looking Statements on Financial Metrics in Annual Reports
Khanh Le Nguyen, Diana Hristova
This study presents a three-phase automated Decision Support System (DSS) designed to extract and analyze forward-looking statements on financial metrics from corporate 10-K annual reports. The system uses Natural Language Processing (NLP) to identify relevant text, machine learning models to predict future metric growth, and Generative AI to summarize the findings for users. The goal is to transform unstructured narrative disclosures into actionable, metric-level insights for investors and analysts.
Problem
Manually extracting useful information from lengthy and increasingly complex 10-K reports is a significant challenge for investors seeking to predict a company's future performance. This difficulty creates a need for an automated system that can reliably identify, interpret, and forecast financial metrics based on the narrative sections of these reports, thereby improving the efficiency and accuracy of financial decision-making.
Outcome
- The system extracted forward-looking statements related to financial metrics with 94% accuracy, demonstrating high reliability. - A Random Forest model outperformed a more complex FinBERT model in predicting future financial growth, indicating that simpler, interpretable models can be more effective for this task. - AI-generated summaries of the company's outlook achieved a high average rating of 3.69 out of 4 for factual consistency and readability, enhancing transparency for decision-makers. - The overall system successfully provides an automated pipeline to convert dense corporate text into actionable financial predictions, empowering investors with transparent, data-driven insights.
Host: Welcome to A.I.S. Insights — powered by Living Knowledge. I'm your host, Anna Ivy Summers. Host: Today, we're diving into a fascinating new study titled "An Automated Identification of Forward Looking Statements on Financial Metrics in Annual Reports." Host: It introduces an A.I. system designed to read complex corporate reports and pull out actionable insights for investors. Here to break it down for us is our analyst, Alex Ian Sutherland. Alex, welcome. Expert: Great to be here, Anna. Host: So, let's start with the big picture. Anyone who's tried to read a corporate 10-K report knows they can be incredibly dense. What's the specific problem this study is trying to solve? Expert: The core problem is that these reports, which are essential for predicting a company's future, are getting longer and more complex. The study notes that about 80% of a 10-K is narrative text, not just tables of numbers. Expert: For an investor or analyst, manually digging through hundreds of pages to find clues about future performance is a massive, time-consuming challenge. Host: And what kind of clues are they looking for in all that text? Expert: They're searching for what are called "forward-looking statements." These are phrases where management talks about the future, using words like "we anticipate," "we expect," or "we believe." These statements, especially when tied to specific financial metrics like revenue or income, are goldmines of information. Host: So this study built an automated system to find that gold. How does it work? Expert: Exactly. It’s a three-phase system. First, it uses Natural Language Processing to scan the 10-K report and automatically extract only those forward-looking sentences that are linked to key financial metrics. Expert: In the second phase, it takes that text and uses machine learning models to predict the future growth of those metrics. Essentially, it's translating the company's language into a quantitative forecast. Expert: And finally, in the third phase, it uses Generative AI to create a clear, concise summary of the company's outlook. This makes the findings transparent and easily understandable for the end-user. Host: It sounds like a complete pipeline from dense text to a clear prediction. What were the key findings when they tested this system? Expert: The results were very strong. First, the system was able to extract the correct forward-looking statements with 94% accuracy, which shows it's highly reliable. Host: That’s a great start. What about the prediction phase? Expert: This is one of the most interesting findings. They tested two models: a complex, finance-specific model called FinBERT, and a simpler one called a Random Forest. The simpler Random Forest model actually performed better at predicting financial growth. Host: That is surprising. You’d think the more sophisticated A.I. would have the edge. Expert: It’s a great reminder that in A.I., bigger and more complex isn't always better. For a specific, well-defined task, a more straightforward and interpretable model can be more effective. Host: And what about those A.I.-generated summaries? Were they useful? Expert: They were a huge success. On a 4-point scale, the summaries received an average rating of 3.69 for factual consistency and readability. This proves the system can not only find and predict but also communicate its findings effectively. Host: This is where it gets really interesting for our audience. Let's talk about the bottom line. Why does this matter for business professionals? Expert: For investors and financial analysts, it's a game-changer for efficiency and accuracy. It transforms days of manual research into an automated process, providing a data-driven forecast based on the company's own narrative. It helps level the playing field. Host: And what about for the companies writing these reports? Is there a takeaway for them? Expert: Absolutely. It underscores the growing importance of clarity in financial disclosures. This study shows that the specific language companies use to describe their future is being quantified and used for predictions. Vague phrasing, which the study found was an issue for cash flow metrics, can now be automatically flagged. Host: So this is about turning all that corporate language, that unstructured data, into something structured and actionable. Expert: Precisely. It’s a perfect example of using A.I. to unlock the value hidden in vast amounts of text, enabling faster, more transparent, and ultimately better-informed financial decisions. Host: Fantastic. So, to summarize, this study has developed an automated A.I. pipeline that can read, interpret, and forecast from dense 10-K reports with high accuracy. Host: The key takeaways for us are that simpler A.I. models can outperform complex ones for certain tasks, and that Generative A.I. is proving to be a reliable tool for making complex data accessible. Host: Alex Ian Sutherland, thank you for making this complex study so clear for us. Expert: My pleasure, Anna. Host: And to our listeners, thank you for tuning into A.I.S. Insights, powered by Living Knowledge. Join us next time.
International Conference on Wirtschaftsinformatik (2025)
Generative AI Value Creation in Business-IT Collaboration: A Social IS Alignment Perspective
Lukas Grützner, Moritz Goldmann, Michael H. Breitner
This study empirically assesses the impact of Generative AI (GenAI) on the social aspects of business-IT collaboration. Using a literature review, an expert survey, and statistical modeling, the research explores how GenAI influences communication, mutual understanding, and knowledge sharing between business and technology departments.
Problem
While aligning IT with business strategy is crucial for organizational success, the social dimension of this alignment—how people communicate and collaborate—is often underexplored. With the rapid integration of GenAI into workplaces, there is a significant research gap concerning how these new tools reshape the critical human interactions between business and IT teams.
Outcome
- GenAI significantly improves formal business-IT collaboration by enhancing structured knowledge sharing, promoting the use of a common language, and increasing formal interactions. - The technology helps bridge knowledge gaps by making technical information more accessible to business leaders and business context clearer to IT leaders. - GenAI has no significant impact on informal social interactions, such as networking and trust-building, which remain dependent on human-driven leadership and engagement. - Management must strategically integrate GenAI to leverage its benefits for formal communication while actively fostering an environment that supports crucial interpersonal collaboration.
Host: Welcome to A.I.S. Insights, the podcast at the intersection of business, technology, and human ingenuity, powered by Living Knowledge. I’m your host, Anna Ivy Summers. Host: Today, we're diving into how Generative AI is changing one of the most critical relationships in any company: the collaboration between business and IT departments. Host: We’re exploring a fascinating study titled "Generative AI Value Creation in Business-IT Collaboration: A Social IS Alignment Perspective". It empirically assesses how tools like ChatGPT are influencing communication, mutual understanding, and knowledge sharing between these essential teams. Host: And to help us unpack this, we have our expert analyst, Alex Ian Sutherland. Welcome, Alex. Expert: Great to be here, Anna. Host: Alex, let's start with the big picture. Getting business and IT teams on the same page has always been a challenge, but why is this 'social alignment', as the study calls it, so critical right now? Expert: It’s critical because technical integration isn't enough for success. Social alignment is about the human element—the relationships, shared values, and mutual understanding between business and IT leaders. Expert: Without it, organizations see reduced benefits from their tech investments and lose strategic agility. With GenAI entering the workplace so rapidly, there's been a huge question mark over whether these tools help or hinder those crucial human connections. Host: So there's a real gap in our understanding. How did the researchers go about measuring something as intangible as human collaboration? Expert: They used a really robust, three-part approach. First, they conducted an extensive literature review to build a solid theoretical foundation. Then, they surveyed 61 senior executives from both business and IT across multiple countries to get real-world data. Expert: Finally, they used a sophisticated statistical model to analyze those survey responses, allowing them to pinpoint the specific ways GenAI usage impacts collaboration. Host: That sounds very thorough. Let's get to the results. What did they find? Expert: The findings were fascinating, primarily because of the distinction they revealed. The study found that GenAI significantly improves *formal* collaboration. Host: What do you mean by formal collaboration in this context? Expert: Think of the structured parts of work. GenAI excels at enhancing structured knowledge sharing, creating standardized reports, and helping to establish a common language between departments. For instance, it can translate complex technical specs into a simple summary for a business leader. Host: So it helps with the official processes. What about the other side of the coin? Expert: That's the most important finding. The study showed that GenAI has no significant impact on *informal* social interactions. These are the human-driven activities like networking, building trust over lunch, or spontaneous chats in the hallway that often lead to breakthroughs. Those remain entirely dependent on human leadership and engagement. Host: So GenAI is a tool for structure, but not a replacement for relationships. Did the study find it helps bridge the knowledge gap between these teams? Expert: Absolutely. This was another major outcome. GenAI acts as a kind of universal translator. It makes technical information more accessible to business people and, in reverse, it makes business context and strategy clearer to IT leaders. It effectively helps create a shared understanding where one might not have existed before. Host: This is incredibly relevant for anyone in management. Alex, let’s bring it all home. If I'm a business leader listening now, what is the key takeaway? What should I do differently on Monday? Expert: The biggest takeaway is to be strategic. Don’t just deploy GenAI and hope for the best. The study suggests you should use these tools to streamline your formal communication channels—think AI-assisted meeting summaries, project documentation, and internal knowledge bases. This frees up valuable time. Host: And what about the informal side you mentioned? Expert: This is the crucial part. While you're automating the formal stuff, you must actively double down on fostering human-to-human interaction. The study makes it clear that trust and strong working relationships don’t happen by accident. Leaders need to consciously create opportunities for that interpersonal connection, because the AI won't do it for you. Host: So it’s a 'best of both worlds' approach. Use AI to create efficiency in structured tasks, which then gives leaders more time and space to focus on culture and true human collaboration. Expert: Exactly. It’s about leveraging technology to empower people, not replace the connections between them. Host: A powerful conclusion. To recap for our listeners: this study shows that Generative AI is a fantastic tool for improving the formal, structured side of business-IT collaboration, helping to bridge knowledge gaps and create a common language. Host: However, it doesn’t affect the informal, human-to-human interactions that build trust and culture. The key for business leaders is to implement AI strategically for efficiency, while actively nurturing the interpersonal connections that truly drive success. Host: Alex Ian Sutherland, thank you for breaking down this complex topic into such clear, actionable insights. Expert: My pleasure, Anna. Host: And thank you to our audience for tuning in to A.I.S. Insights, powered by Living Knowledge. We’ll see you next time.
Information systems alignment, social, GenAI, PLS-SEM
International Conference on Wirtschaftsinformatik (2025)
Exploring the Design of Augmented Reality for Fostering Flow in Running: A Design Science Study
Julia Pham, Sandra Birnstiel, Benedikt Morschheuser
This study explores how to design Augmented Reality (AR) interfaces for sport glasses to help runners achieve a state of 'flow,' or peak performance. Using a Design Science Research approach, the researchers developed and evaluated an AR prototype over two iterative design cycles, gathering feedback from nine runners through field tests and interviews to derive design recommendations.
Problem
Runners often struggle to achieve and maintain a state of flow due to the difficulty of monitoring performance without disrupting their rhythm, especially in dynamic outdoor environments. While AR glasses offer a potential solution by providing hands-free feedback, there is a significant research gap on how to design effective, non-intrusive interfaces that support, rather than hinder, this immersive state.
Outcome
- AR interfaces can help runners achieve flow by providing continuous, non-intrusive feedback directly in their field of view, fulfilling the need for clear goals and unambiguous feedback. - Non-numeric visual cues, such as expanding circles or color-coded warnings, are more effective than raw numbers for conveying performance data without causing cognitive overload. - Effective AR design for running must be adaptive and customizable, allowing users to choose the metrics they see and control when the display is active to match personal goals and minimize distractions. - The study produced four key design recommendations: provide easily interpretable feedback beyond numbers, ensure a seamless and embodied interaction, allow user customization, and use a curiosity-inducing design to maintain engagement.
Host: Welcome to A.I.S. Insights — powered by Living Knowledge. I’m your host, Anna Ivy Summers. Today, we’re looking at how technology can help us achieve that elusive state of peak performance, often called 'flow'. We’re diving into a fascinating study titled "Exploring the Design of Augmented Reality for Fostering Flow in Running." Essentially, it explores how to design AR interfaces for sport glasses to help runners get, and stay, in the zone. Here to break it down for us is our expert analyst, Alex Ian Sutherland. Welcome, Alex.
Expert: Great to be here, Anna.
Host: So, Alex, let's start with the big picture. Most serious runners I know use a smartwatch. What's the problem this study is trying to solve that a watch doesn't already?
Expert: That's the perfect question. The problem is disruption. To get into a state of flow, you need focus. But to check your pace or heart rate on a watch, you have to break your form, look down, and interact with a device. That single action can pull you right out of your rhythm.
Host: It completely breaks your concentration.
Expert: Exactly. And AR sport glasses offer a hands-free solution by putting data directly in your field of view. But that creates a new challenge: how do you show that information without it becoming just another distraction? That’s the critical design gap this study tackles.
Host: So how did the researchers approach this? It sounds tricky to get right.
Expert: They used a very practical, hands-on method called Design Science Research. They didn't just theorize; they built and tested. They took a pair of commercially available AR glasses and designed an interface. Then, they had nine real runners use the prototype on their actual training routes.
Host: And they got feedback?
Expert: Yes, in two distinct cycles. The first design was very basic—it just showed the runner's heart rate as a number. After getting feedback, they created a second, more advanced version based on what the runners said they needed. This iterative process of build, test, and refine is key.
Host: I'm curious what they found. Did the second version work better?
Expert: It worked much better. And this leads to one of the biggest findings: for high-focus activities, non-numeric visual cues are far more effective than raw numbers.
Host: What does that mean in practice? What did the runners see?
Expert: Instead of just a number, the improved design used a rotating circle that would expand as the runner approached their target heart rate, and then fade away once they were in the zone to minimize distraction. It also used a simple red frame as a warning if their heart rate got too high. It’s about making the data interpretable at a glance, without conscious thought.
Host: So it becomes more of a feeling than a number you have to process. What else stood out?
Expert: Customization was absolutely critical. The study found that a one-size-fits-all approach fails because runners have different goals. Some want to track pace, others heart rate. Experienced runners might prefer minimal data, relying more on how their body feels, while beginners want more constant guidance.
Host: And the AR interface needed to adapt to that.
Expert: Precisely. The system needs to be adaptive, allowing users to choose their metrics and even turn the display off completely with a simple button press. Giving the user that control is essential to supporting flow, not breaking it.
Host: This is all very interesting for the fitness tech world, but let's broaden it out for our business audience. Why does a study about runners and AR matter for, say, a logistics manager or a software developer?
Expert: Because this is a masterclass in effective user interface design for any high-concentration task. The core principle—reducing cognitive load—is universal. Think about a technician repairing complex machinery using AR instructions. You don’t want them distracted by dense text; you want simple, intuitive visual cues, just like the expanding circle for the runner.
Host: So this is about the future of how we interact with information in any professional setting.
Expert: Absolutely. The second big takeaway for business is the power of deep personalization. This study shows that to create a truly valuable product, you have to allow users to tailor the experience to their specific goals and expertise level. This isn't just about changing the color scheme; it's about fundamentally altering the information and interface based on the user's context.
Host: And are there other applications that come to mind?
Expert: Definitely. Think of heads-up displays for pilots or surgeons. In those fields, providing critical data without causing distraction can be a matter of life and death. This study provides a blueprint for what the researchers call "embodied interaction," where the technology feels like a seamless extension of the user, not a separate tool they have to consciously operate. That is the holy grail for a huge range of industries.
Host: So, to summarize: the future of effective digital interfaces, especially in AR, isn't about throwing more data at people. It's about presenting the right information, in the most intuitive way possible, and giving the user ultimate control.
Expert: You've got it. It’s about designing for flow, whether you're on a 10k run or a factory floor.
Host: A powerful insight into a future that’s coming faster than we think. Alex Ian Sutherland, thank you so much for your analysis today.
Expert: My pleasure, Anna.
Host: And thanks to all of you for tuning into A.I.S. Insights. Join us next time as we continue to connect research with reality.
International Conference on Wirtschaftsinformatik (2025)
Bridging Mind and Matter: A Taxonomy of Embodied Generative AI
Jan Laufer, Leonardo Banh, Gero Strobel
This study develops a comprehensive classification system, or taxonomy, for Embodied Generative AI—AI that can perceive, reason, and act in physical systems like robots. The taxonomy was created through a systematic literature review and an analysis of 40 real-world examples of this technology. The resulting framework provides a structured way to understand and categorize the various dimensions of AI integrated into physical forms.
Problem
As Generative AI (GenAI) moves from digital content creation to controlling physical agents, there has been a lack of systematic classification and evaluation methods. While many studies focus on specific applications, a clear framework for understanding the core characteristics and capabilities of these embodied AI systems has been missing. This gap makes it difficult for researchers and practitioners to compare, analyze, and optimize emerging applications in fields like robotics and automation.
Outcome
- The study created a detailed taxonomy for Embodied Generative AI to systematically classify its characteristics. - This taxonomy is structured into three main categories (meta-characteristics): Embodiment, Intelligence, and System. - It further breaks down these categories into 16 dimensions and 50 specific characteristics, providing a comprehensive framework for analysis. - The framework serves as a foundational tool for future research and helps businesses and developers make informed decisions when designing or implementing embodied AI systems in areas like service robotics and industrial automation.
Host: Welcome to A.I.S. Insights, the podcast at the intersection of business and technology, powered by Living Knowledge. I’m your host, Anna Ivy Summers. Host: Today, we're bridging the gap between the digital and physical worlds. We’re diving into a fascinating new study titled "Bridging Mind and Matter: A Taxonomy of Embodied Generative AI." Host: With me is our expert analyst, Alex Ian Sutherland. Alex, in simple terms, what is this study all about? Expert: Hi Anna. This study develops a comprehensive classification system for what’s called Embodied Generative AI. Think of it as AI that doesn't just write an email, but can actually perceive, reason, and act in the physical world through systems like robots or drones. Host: So we're moving from AI on a screen to AI in a machine. That sounds like a huge leap. What's the big problem that prompted this study? Expert: Exactly. The problem is that this field is exploding, but it's a bit like the Wild West. You have countless companies creating these incredible AI-powered robots, but there's no standard language to describe them. Host: What do you mean by no standard language? Expert: Well, one company might call their robot "autonomous," while another uses the same word for a system with completely different capabilities. As the study points out, this "heterogenous field" makes it incredibly difficult for businesses to compare, analyze, and optimize these new technologies. We lack a common framework. Host: So the researchers set out to create that framework. How did they approach such a complex task? Expert: They used a really robust two-step process. First, they did a systematic review of existing academic literature to build an initial draft of the classification system. Expert: But to ensure it was grounded in reality, they then analyzed 40 real-world examples—actual products from companies developing embodied AI. This combination of academic theory and practical application is what makes the final framework so powerful. Host: And what did this framework, or taxonomy, end up looking like? What are the key findings? Expert: The study organizes everything into three main categories, which they call meta-characteristics: Embodiment, Intelligence, and System. Host: Okay, let's break those down. What is Embodiment? Expert: Embodiment is all about the physical form. What does it look like—is it human-like, animal-like, or purely functional, like a factory arm? How does it sense the world? Does it have normal vision, or maybe "superhuman" perception, like the ability to detect a gas leak that a person can't? Host: Got it. The body. So what about the second category, Intelligence? Expert: Intelligence is the "brain." This category answers questions like: How autonomous is it? Can it learn new things, or is its knowledge fixed from pre-training? And where is this brain located? Is the processing done on the robot itself, which is called "on-premise," or is it connecting to a powerful model in the "cloud"? Host: And the final category was System? Expert: Yes, System is about how it all fits together. Does the robot work alone, or does it collaborate with humans or even other AI systems? And, most importantly, what kind of value does it create? Host: That's a great question. What kinds of value did the study identify? Expert: It's not just about efficiency. The framework identifies four types. There's Operational value, like a robot making a warehouse run faster. But there's also Psychological value, from a companion robot, Societal value, like providing public services, and even Aesthetic value, which influences our trust and acceptance of the technology. Host: This is incredibly detailed. But this brings us to the most crucial question for our audience: Why does this matter for business? I'm a leader, why should I care about this taxonomy? Expert: Because it’s a strategic tool for navigating this new frontier. First, for anyone looking to invest in or purchase this technology. You can use this framework as a detailed checklist to compare products from different vendors. You're not just buying a "robot"; you're buying a system with specific, definable characteristics. It ensures you make an informed decision. Host: So it’s a buyer’s guide. What else? Expert: It's also a product developer's blueprint. If you're building a service robot for hotels, this framework structures your entire R&D process. You can systematically define its appearance, its level of autonomy, how it will interact with guests, and whether its intelligence should be an open or closed system. Host: And I imagine it can also help identify new opportunities? Expert: Absolutely. The study's analysis of those 40 real-world systems acts as a market intelligence report. For instance, they found that while most systems have human-like perception, very few have that "superhuman" capability we talked about. For a company in industrial safety or agricultural monitoring, that's a clear market gap waiting to be filled. This taxonomy helps you map the landscape and find your niche. Host: So, to summarize, this study provides a much-needed common language for the rapidly emerging world of physical, embodied AI. It gives businesses a powerful framework to better understand, compare, and strategically build the next generation of intelligent machines. Host: Alex, thank you for making such a complex topic so clear and actionable for us. Expert: My pleasure, Anna. Host: And to our audience, thank you for tuning in to A.I.S. Insights. We'll see you next time.
International Conference on Wirtschaftsinformatik (2025)
Workarounds—A Domain-Specific Modeling Language
Carolin Krabbe, Agnes Aßbrock, Malte Reineke, and Daniel Beverungen
This study introduces a new visual modeling language called Workaround Modeling Notation (WAMN) designed to help organizations identify, analyze, and manage employee workarounds. Using a design science approach, the researchers developed this notation and demonstrated its practical application using a real-world case from a manufacturing company. The goal is to provide a structured method for understanding the complex effects of these informal process deviations.
Problem
Employees often create 'workarounds' to bypass inefficient or problematic standard procedures, but companies lack a systematic way to assess their impact. This makes it difficult to understand the complex chain reactions these workarounds can cause, leading to missed opportunities for innovation and unresolved underlying issues. Without a clear framework, organizations struggle to make consistent decisions about whether to adopt, modify, or prevent these employee-driven solutions.
Outcome
- The primary outcome is the Workaround Modeling Notation (WAMN), a domain-specific modeling language designed to map the causes, actions, and consequences of workarounds. - WAMN enables managers to visualize the entire 'workaround-to-innovation' lifecycle, treating workarounds not just as deviations but as potential bottom-up process improvements. - The notation uses clear visual cues, such as color-coding for positive and negative effects, to help decision-makers quickly assess the risks and benefits of a workaround. - By applying WAMN to a manufacturing case, the study demonstrates its ability to untangle complex interconnections between multiple workarounds and their cascading effects on different organizational levels.
Host: Welcome to A.I.S. Insights, the podcast at the intersection of business and technology, powered by Living Knowledge. I’m your host, Anna Ivy Summers. Host: Today, we’re diving into a topic that happens in every company but is rarely managed well: employee workarounds. We’ll be discussing a fascinating study titled “Workarounds—A Domain-Specific Modeling Language.” Host: To help us unpack it, we have our expert analyst, Alex Ian Sutherland. Alex, welcome. Expert: Great to be here, Anna. Host: So, this study introduces a new visual language to help organizations identify and manage these workarounds. First, Alex, can you set the scene for us? What’s the big problem with workarounds that this study is trying to solve? Expert: Absolutely. The core problem is that companies are flying blind. Employees invent workarounds all the time to get their jobs done, bypassing procedures they see as inefficient. But management often has no systematic way to see what’s happening or to understand the impact. Host: So they’re like invisible, unofficial processes running inside the official ones? Expert: Exactly. And the study points out that these can cause complex chain reactions. A simple shortcut in one department might solve a local problem but create a massive compliance risk or data quality issue somewhere else down the line. Without a clear framework, businesses can't decide if a workaround is a brilliant innovation to be adopted or a dangerous liability to be stopped. Host: That makes sense. You can’t manage what you can’t see. How did the researchers approach creating a solution for this? Expert: They used an approach called Design Science. Instead of just observing the problem, they set out to build a practical tool to solve it. In this case, they designed and developed a brand-new modeling language specifically for visualizing workarounds. Then they tested its applicability using a real-world case from a large manufacturing company. Host: So they built a tool for the job. What was the main outcome? What does this tool, this new language, actually do? Expert: The primary outcome is called the Workaround Modeling Notation, or WAMN for short. Think of it as a visual blueprint for workarounds. It allows a manager to map out the entire story: what caused the workaround, what the employee actually does, and all the consequences that follow. Host: And what makes it so effective? Expert: A few things. First, it treats workarounds not just as deviations, but as potential bottom-up innovations. It reframes the conversation. Second, it uses really clear visual cues. For example, positive effects of a workaround are colored green, and negative effects are red. Host: I like that. It sounds very intuitive. You can see the balance of good and bad immediately. Expert: Precisely. In the manufacturing case they studied, one workaround saved time on the assembly line—a positive, green effect. But it also led to inaccurate inventory records—a negative, red effect. WAMN puts both of those impacts on the same map, making the trade-offs crystal clear and untangling how one workaround can cascade into another. Host: This is the key part for our listeners. Alex, why does this matter for business? What are the practical takeaways for a manager or executive? Expert: This is incredibly practical. First, WAMN gives you a structured way to stop guessing. You can move from anecdotes about workarounds to a data-driven conversation about their true costs and benefits. Host: So it helps you make better decisions. Expert: Yes, and it helps you turn employee creativity into a competitive advantage. That clever shortcut an employee designed might be a brilliant process improvement waiting to be standardized across the company. WAMN provides a path to identify and scale those bottom-up innovations safely. Host: So it’s a tool for both risk management and innovation. Expert: Exactly. It helps you decide whether to adopt, adapt, or prevent a workaround. The study mentions creating a "workaround board"—a dedicated group that uses these visual maps to make informed decisions. It creates a common language for operations, IT, and management to collaborate on improving how work actually gets done. Host: Fantastic. So, to summarize for our audience: companies are filled with employee workarounds that are often invisible and poorly understood. Host: This study created a visual language called WAMN that allows businesses to map these workarounds, clearly see their positive and negative effects, and treat them as a source of potential innovation. Host: Ultimately, it’s about making smarter, more consistent decisions to improve processes from the ground up. Alex, thank you so much for breaking that down for us. Expert: My pleasure, Anna. Host: And thanks to our audience for tuning into A.I.S. Insights, powered by Living Knowledge. Join us next time as we decode another key piece of research for your business.
Workaround, Business Process Management, Domain-Specific Modeling Language, Design Science Research, Process Innovation, Organizational Decision-Making
International Conference on Wirtschaftsinformatik (2025)
Systematizing Different Types of Interfaces to Interact with Data Trusts
David Acev, Florian Rieder, Dennis M. Riehle, and Maria A. Wimmer
This study conducts a systematic literature review to analyze the various types of interfaces used for interaction with Data Trusts, which are organizations that manage data on behalf of others. The research categorizes these interfaces into human-system (e.g., user dashboards) and system-system (e.g., APIs) interactions. The goal is to provide a clear classification and highlight existing gaps in research to support the future implementation of trustworthy Data Trusts.
Problem
As the volume of data grows, there is an increasing need for trustworthy data sharing mechanisms like Data Trusts. However, for these trusts to function effectively, the interactions between data providers, users, and the trust itself must be seamless and standardized. The problem is a lack of clear understanding and systematization of the different interfaces required, which creates ambiguity and hinders the development of reliable and interoperable Data Trust ecosystems.
Outcome
- The study categorizes interfaces for Data Trusts into two primary groups: Human-System Interfaces (user interfaces like GUIs, CLIs) and System-System Interfaces (technical interfaces like APIs). - A significant gap exists in the current literature, which often lacks specific details and clear definitions for how these interfaces are implemented within Data Trusts. - The research highlights a scarcity of standardized and interoperable technical interfaces, which is crucial for ensuring trustworthy and efficient data sharing. - The paper concludes that developing robust, well-defined interfaces is a vital and foundational step for building functional and widely adopted Data Trusts.
Host: Welcome to A.I.S. Insights, the podcast powered by Living Knowledge. I’m your host, Anna Ivy Summers. Today, we're diving into a critical component of our data-driven world: trust. Specifically, we're looking at a study called "Systematizing Different Types of Interfaces to Interact with Data Trusts".
Host: It's a fascinating piece of research that analyzes the various ways we connect with Data Trusts—those organizations that manage data on behalf of others—and aims to create a clear roadmap for building them effectively. With me to break it all down is our analyst, Alex Ian Sutherland. Welcome, Alex.
Expert: Thanks for having me, Anna.
Host: So, Alex, let's start with the big picture. We all hear about the explosion of data. Why is a study about 'interfaces for Data Trusts' so important right now? What's the real-world problem here?
Expert: It’s a huge problem. Businesses, governments, and individuals want to share data to create better services, train AI, and innovate. But they're hesitant, and for good reason. How do you share data without losing control or compromising privacy? Data Trusts are a potential solution—a neutral third party managing data sharing based on agreed-upon rules.
Expert: But for a trust to work, all the participants—people and software systems—need to be able to connect to it seamlessly and securely. The problem this study identified is that there’s no blueprint for how to build those connections. It's like everyone agrees we need a new global power grid, but no one has standardized the plugs or the voltage.
Host: That lack of standardization sounds like a major roadblock. So how did the researchers approach trying to create that blueprint?
Expert: They conducted a systematic literature review. Essentially, they combed through thousands of academic articles and research papers published over the last decade and a half to find everything written about interfaces in the context of Data Trusts. They then filtered this massive pool of information down to the most relevant studies to create a comprehensive map of the current landscape—what works, what’s being discussed, and most importantly, what’s missing.
Host: A map of the current landscape. What were the key landmarks on that map? What did they find?
Expert: The clearest finding was that you can group all these interfaces into two main categories. First, you have Human-System Interfaces. Think of these as the front door for people. This includes graphical user interfaces, or GUIs, like a web dashboard where a user can manage their consent settings or view data usage reports.
Host: Okay, that makes sense. A way for a person to interact directly with the trust. What’s the second category?
Expert: The second is System-System Interfaces. This is how computer systems talk to each other. The most common example is an API, an Application Programming Interface. This allows a company's software to automatically request data from the trust or submit new data, all without human intervention. It’s the engine that powers the automated, scalable data sharing.
Host: So, a clear distinction between the human front door and the system's engine. Did the study find that these were well-defined and ready to go?
Expert: Far from it. And this was the second major finding: there are significant gaps. The literature often mentions the need for a 'user interface' or an 'API', but provides very few specifics on how they should be designed or implemented for a Data Trust. There's a real scarcity of detail.
Expert: This leads to the third key finding: a critical lack of standardization. Without standard, interoperable APIs, every Data Trust becomes a unique, isolated system. They can't connect to each other, which prevents the creation of a larger, trustworthy data ecosystem.
Host: That brings us to the most important question, Alex. Why does this matter for the business leaders listening to our podcast? Why should they care about standardizing APIs for Data Trusts?
Expert: Because it directly impacts the bottom line and future opportunities. First, standardization reduces cost and risk. If your business wants to join a data-sharing initiative, using a standard interface is like using a standard USB plug. It's plug-and-play. The alternative is a costly, time-consuming custom integration for every single partner.
Host: So it makes participation cheaper and faster. What else?
Expert: It enables entirely new business models. A secure, interoperable ecosystem of Data Trusts would allow for industry-wide data collaboration that’s simply not possible today. Imagine securely pooling supply chain data to predict disruptions, or sharing anonymized health data to accelerate research, all while maintaining trust and compliance. This isn't a fantasy; it’s what a well-designed infrastructure allows.
Host: And I imagine trust itself is a key business asset here.
Expert: Absolutely. For your customers or partners to entrust their data to you, they need confidence. Having clear, robust, and standardized interfaces isn't just a technical detail; it’s a powerful signal that you have a mature, reliable, and trustworthy system. It’s a foundational piece for building digital trust.
Host: This has been incredibly insightful. So, to recap for our audience: Data Trusts are a vital mechanism for unlocking the value of shared data, but they can't succeed without proper interfaces. This study systematically categorized these into human-facing and system-facing types, but crucially, it highlighted a major gap: a lack of detailed, standardized designs.
Host: For businesses, getting this right means lower costs, powerful new opportunities for collaboration, and the ability to build the tangible trust that our digital economy desperately needs. Alex Ian Sutherland, thank you so much for your insights today.
Expert: My pleasure, Anna.
Host: And thank you to our audience for tuning into A.I.S. Insights. Join us next time as we continue to explore the ideas shaping business and technology.
Data Trust, user interface, API, interoperability, data sharing
International Conference on Wirtschaftsinformatik (2025)
Understanding How Freelancers in the Design Domain Collaborate with Generative Artificial Intelligence
Fabian Helms, Lisa Gussek, and Manuel Wiesche
This study explores how generative AI (GenAI), specifically text-to-image generation (TTIG) systems, impacts the creative work of freelance designers. Through qualitative interviews with 10 designers, the researchers conducted a thematic analysis to understand the nuances of this new form of human-AI collaboration.
Problem
While the impact of GenAI on creative fields is widely discussed, there is little specific research on how it affects freelance designers. This group is uniquely vulnerable to technological disruption due to their direct market exposure and lack of institutional support, creating an urgent need to understand how these tools are changing their work processes and job security.
Outcome
- The research identified four key tradeoffs freelancers face when using GenAI: creativity can be enhanced (inspiration) but also risks becoming generic (standardization). - Efficiency is increased, but this can be undermined by 'overprecision', a form of perfectionism where too much time is spent on minor AI-driven adjustments. - The interaction with AI is viewed dually: either as a helpful 'sparring partner' for ideas or as an unpredictable tool causing a frustrating lack of control. - For the future of work, GenAI is seen as forcing a job transition where designers must adapt new skills, while also posing a direct threat of job loss, particularly for junior roles.
Host: Welcome to A.I.S. Insights, the podcast where we connect academic research to real-world business strategy, all powered by Living Knowledge. I’m your host, Anna Ivy Summers. Host: Today, we’re diving into a topic that’s on everyone’s mind: generative AI and its impact on creative professionals. We’ll be discussing a fascinating new study titled "Understanding How Freelancers in the Design Domain Collaborate with Generative Artificial Intelligence." Host: In short, it explores how text-to-image AI tools are changing the game for freelance designers. Here to break it down for us is our expert analyst, Alex Ian Sutherland. Welcome, Alex. Expert: Great to be here, Anna. Host: Alex, we hear a lot about AI impacting creative fields, but this study focuses specifically on freelance designers. Why is that group so important to understand right now? Expert: It’s because freelancers are uniquely exposed. Unlike designers within a large company, they don’t have an institutional buffer. They face direct market pressures. If a new technology can do their job cheaper or faster, they feel the impact immediately. This makes them a critical group to study to see where the future of creative work is heading. Host: That makes perfect sense. It’s like they’re the canary in the coal mine. So, how did the researchers get inside the heads of these designers? What was their approach? Expert: This is what makes the study so practical. They didn't just survey people. They conducted in-depth interviews with 10 freelance designers from different countries and specializations. Crucially, before each interview, they had the designers complete a specific task using a generative AI tool. Host: So they were talking about fresh, hands-on experience, not just abstract opinions. Expert: Exactly. It grounded the entire conversation in the reality of using these tools for actual work, revealing the nuanced struggles and benefits. Host: Let’s get to those findings. The summary mentions the study identified four key "tradeoffs" that freelancers face. Let's walk through them. The first one is about creativity. Expert: Right. On one hand, AI is an incredible source of inspiration. Designers mentioned it helps them break out of creative ruts and explore visual styles they couldn't create on their own. It’s a powerful brainstorming tool. Host: But there’s a catch, isn’t there? Expert: The catch is standardization. Because these AI models are trained on similar data and used by everyone, there's a risk that the outputs become generic. One designer noted that the AI can't create something "really new" because it's always remixing what already exists. The unique artistic voice can get lost. Host: Okay, so a tension between inspiration and homogenization. The second tradeoff was about efficiency. I assume AI makes designers much faster? Expert: It certainly can. It automates tedious tasks that used to take hours. But the researchers uncovered a fascinating trap they call "overprecision." Because it’s so easy to generate another version or make a tiny tweak, designers find themselves spending hours chasing an elusive "perfect" image, losing all the time they initially saved. Host: The pursuit of perfection gets in the way of productivity. What about the third tradeoff, which is about the actual interaction with the AI? Expert: This was a big one. Some designers viewed the AI as a helpful "sparring partner"—an assistant you could collaborate with and guide. But others felt a deep, frustrating lack of control. The AI can be unpredictable, like a black box, and getting it to do exactly what you want can feel like a battle. Host: A partner one minute, an unruly tool the next. That brings us to the final, and perhaps most important, tradeoff: the future of their work. Expert: This is the core anxiety. The study frames it as a choice between job transition and job loss. The optimistic view is that the designer's role transitions. They become more like creative directors, focusing on strategy and prompt engineering rather than manual execution. Host: And the pessimistic view? Expert: The pessimistic view is straight-up job loss, particularly for junior freelancers. The simple, entry-level tasks they once used to build a portfolio—like creating simple icons or stock images—are now the easiest to automate with AI. This makes it much harder for new talent to enter the market. Host: Alex, this is incredibly insightful. Let’s shift to the big question for our audience: Why does this matter for business? What are the key takeaways for someone hiring a freelancer or managing a creative team? Expert: There are three main takeaways. First, if you're hiring, you need to update what you're looking for. The most valuable designers will be those who can strategically direct AI tools, not just use Photoshop. Their skill is shifting from execution to curation and creative problem-solving. Host: So the job description itself is changing. What’s the second point? Expert: Second, for anyone managing projects, these tools can dramatically accelerate prototyping. A freelancer can now present five different visual concepts for a new product in the time it used to take to create one. This tightens the feedback loop and can lead to more creative outcomes, faster. Host: And the third takeaway? Expert: Finally, businesses need to be aware of the "standardization" trap. If your entire visual identity is built on generic AI outputs, you'll look like everyone else. The real value comes from using AI as a starting point, then having a skilled human designer add the unique, strategic, and brand-aligned finishing touches. Human oversight is still the key to quality. Host: Fantastic. So to recap, freelance designers are navigating a world of new tradeoffs: AI can be a source of inspiration but also standardization; it boosts efficiency but risks time-wasting perfectionism; it can feel like a collaborative partner or an uncontrollable tool; and it signals both a necessary career transition and a real threat of job loss. Host: The key for businesses is to recognize the shift in skills, leverage AI for speed, but always rely on human talent for that crucial, unique final product. Host: Alex, thank you so much for breaking down this complex topic into such clear, actionable insights. Expert: My pleasure, Anna. Host: And thank you for listening to A.I.S. Insights — powered by Living Knowledge. Join us next time as we continue to bridge the gap between research and results.
International Conference on Wirtschaftsinformatik (2025)
The Impact of Digital Platform Acquisition on Firm Value: Does Buying Really Help?
Yongli Huang, Maximilian Schreieck, Alexander Kupfer
This study examines investor reactions to corporate announcements of digital platform acquisitions to understand their impact on firm value. Using an event study methodology on a global sample of 157 firms, the research analyzes how the stock market responds based on the acquisition's motivation (innovation-focused vs. efficiency-focused) and the target platform's maturity.
Problem
While acquiring digital platforms is an increasingly popular corporate growth strategy, little is known about its actual effectiveness and financial impact. Companies and investors lack clear guidance on which types of platform acquisitions are most likely to create value, leading to uncertainty and potentially poor strategic decisions.
Outcome
- Generally, the announcement of a digital platform acquisition leads to a negative stock market return, indicating investor concerns about integration risks and high costs. - Acquisitions motivated by 'exploration' (innovation and new opportunities) face a less negative market reaction than those motivated by 'exploitation' (efficiency and optimization). - Acquiring mature platforms with established user bases mitigates negative stock returns more effectively than acquiring nascent (new) platforms.
Host: Welcome to A.I.S. Insights, the podcast at the intersection of business and technology, powered by Living Knowledge. I’m your host, Anna Ivy Summers. With me today is our expert analyst, Alex Ian Sutherland. Host: Alex, it’s great to have you. Today we’re diving into a study called, "The Impact of Digital Platform Acquisition on Firm Value: Does Buying Really Help?". This is a big question for many companies. Expert: It certainly is, Anna. The study examines how investors react when a company announces it’s buying a digital platform. It’s all about understanding if these big-ticket purchases actually create value in the eyes of the market. Host: Let’s start with the big problem here. It feels like every week we hear about a major company snapping up a tech platform. Is this strategy as successful as it seems? Expert: That's the core issue the study addresses. Companies are pouring billions into acquiring digital platforms as a quick way to grow, enter new markets, or get new technology. Think of Google buying YouTube or even non-tech firms like cosmetics company Yatsen buying the platform Eve Lom. Host: So it's a popular strategy. What's the problem? Expert: The problem is the uncertainty. For all the money being spent, there’s very little clear evidence on whether this actually pays off. CEOs and investors don't have a clear roadmap. They're asking: are we making a smart strategic move, or are we just making an expensive mistake? Investors are cautious because of the high costs and the massive challenge of integrating a completely different business. Host: So how did the researchers get a clear answer on this? What was their approach? Expert: They used a method called an "event study." In simple terms, they looked at a company’s stock price in the days immediately before and after it announced it was acquiring a digital platform. They did this for 157 different acquisitions around the globe. Host: So the stock price movement is a direct signal of what the market thinks of the deal? Expert: Exactly. A stock price jump suggests investors are optimistic. A drop suggests they’re concerned. By analyzing 157 of these events, they could identify clear patterns in how the market really feels about these strategies. Host: Okay, let's get to the results. What was the first key finding? Is buying a platform generally seen as a good move or a bad one? Expert: The first finding was quite striking. On average, when a company announces it’s buying a digital platform, its stock price goes down. Not by a huge amount, typically less than one percent, but the reaction is consistently negative. Host: That’s counterintuitive. Why the pessimism from investors? Expert: Investors see significant risks. They're worried about the high price tag, the challenge of merging two different company cultures and technologies, and whether the promised benefits will ever materialize. It creates immediate uncertainty. Host: So the market’s default reaction is skepticism. But I imagine not all acquisitions are created equal. Did the study find any nuances? Expert: It did, and this is where it gets really interesting for business leaders. The researchers looked at two key factors: the motivation for the acquisition, and the maturity of the platform being bought. Host: Let’s break that down. What do you mean by motivation? Expert: They split motivations into two types. First is 'exploration'—this is when a company buys a platform to innovate, enter a brand new market, or access new technology. The second is 'exploitation'—this is about efficiency, using the acquisition to optimize or improve an existing part of the business. Host: And how did the market react to those different motivations? Expert: Acquisitions driven by exploration—the hunt for innovation and growth—saw a much less negative reaction from the market. Investors seem more willing to bet on a bold, forward-looking move than on a deal that just promises to make things a little more efficient. Host: That makes sense. So the 'why' really matters. What about the second factor, the maturity of the platform? Expert: This was the other major finding. The study compared the acquisition of 'nascent' platforms—think new startups—with 'mature' platforms that already have an established user base and proven network effects. Host: And I’m guessing the mature ones are a safer bet? Expert: Precisely. Acquiring a mature platform significantly reduces the negative stock market reaction. A mature platform has already solved what’s known as the 'chicken-and-egg' problem—it has the users and the network to be valuable from day one. For investors, this signals a much quicker and less risky path to getting a return on that investment. Host: This is incredibly practical. Alex, let’s get to the bottom line. If I'm a business leader listening right now, what are the key takeaways? Expert: There are three critical takeaways. First, your narrative is everything. If you acquire a platform, frame it as a move for innovation and long-term growth—an 'exploration' strategy. That’s a much more compelling story for investors than a simple efficiency play. Host: So, sell the vision, not just the synergy. What's the second takeaway? Expert: Reduce risk by targeting maturity. While a young, nascent platform might seem exciting, the market sees it as a gamble. Buying an established platform with a solid user base is perceived as a safer, smarter decision and will likely be rewarded, or at least less punished, by investors. Host: And the third? Expert: It all ties back to clear communication. Leaders need to effectively explain the strategic intent behind the acquisition. By emphasizing exploratory goals and the stability that comes from acquiring a mature platform, you can directly address investor concerns and build confidence in your strategy. Host: That’s fantastic insight. So, to summarize: the market is generally wary of platform acquisitions. But you can win investors over by focusing on innovation-driven acquisitions, targeting mature platforms that are less risky, and clearly communicating that forward-looking strategy. Expert: You've got it exactly right, Anna. Host: Alex Ian Sutherland, thank you for breaking this down for us with such clarity. Host: And thank you to our audience for tuning into A.I.S. Insights. Join us next time as we continue to explore the ideas shaping business and technology.
Digital Platform Acquisition, Event Study, Exploration vs. Exploitation, Mature vs. Nascent, Chicken-and-Egg Problem